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Based on fieldwork in the Tiruppur garment manufacturing cluster in Tamil Nadu, this paper focuses on the ways in which ethical corporate regulations are shaped by and constitutive of power relations and inequalities in the global market. It explores the ways in which standards imposed on supply firms help to generate not only measurable and auditable changes in conditions of work, but also to mould social relationships between different actors in transnational production chains. It argues that codes and standards do not merely contribute to the manufacture of commodities to specified standards; they also generate new social regimes of power and inequality.