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Photorheological (PR) fluids, i.e., those with light-tunable rheological properties, may be useful in a variety of applications, such as in sensors and microfluidic devices. Currently, the need to synthesize complex photosensitive molecules hampers the applicability of these fluids. Here, we report a simple class of PR fluids that require no special synthesis and can be easily replicated in any lab from inexpensive chemicals. The fluids consist of the cationic surfactant, cetyl trimethylammonium bromide (CTAB), and the photoresponsive organic derivative, trans-ortho-methoxycinnamic acid (OMCA). Aqueous mixtures of CTAB and OMCA in basic solution self-assemble into long, wormlike micelles. Upon irradiation by UV light (<400 nm), OMCA undergoes a photoisomerization from its trans to its cis form, which alters the molecular packing at the micellar interface. The result is to transform the long micelles into much shorter …