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Although the National Survey of Student Engagement (NSSE) collects responses from hundreds of participating colleges and universities every year, its ultimate goal is not to collect data but to catalyze improvement in undergraduate education. Launched in 2000 by the Pew Charitable Trusts in response to growing national and local pressures for higher education to focus on measures of education quality and for colleges and universities to engage in meaningful improvement, the NSSE has become a leader in a campaign to focus attention on a number of relatively clear characteristics of effective environments for teaching and learning. The NSSE's process indicators related to good practices in undergraduate education provide diagnostic information about concrete activities that can guide interventions to promote improvement. By 2014, more than 1,500 institutions had participated in the NSSE, and over 4.5 million students had completed the questionnaire. In addition, the launch of two complementary instruments, the Faculty Survey of Student Engagement (FSSE) and the Beginning College Survey of Student Engagement (BCSSE), have furthered efforts to encourage the use of data for improvement by equipping institutions with information about faculty perceptions and entering students' expectations for engagement. Given these noble goals and all the student engagement data, what impact has the NSSE had on the use of data for improvement on campuses? And what lessons does this work suggest for the improvement agenda in higher education?