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Thermomechanical properties of polymers highly depend on their glass transition temperature (T _g). Differential scanning calorimetry (DSC) is commonly used to measure T _g of polymers. However, many conjugated polymers (CPs), especially donor–acceptor CPs (D–A CPs), do not show a clear glass transition when measured by conventional DSC using simple heat and cool scan. In this work, we discuss the origin of the difficulty for measuring T _g in such type of polymers. The changes in specific heat capacity (Δc _p) at T _g were accurately probed for a series of CPs by DSC. The results showed a significant decrease in Δc _p from flexible polymer (0.28 J g⁻¹ K⁻¹ for polystyrene) to rigid CPs (10⁻³ J g⁻¹ K⁻¹ for a naphthalene diimide‐based D–A CP). When a conjugation breaker unit (flexible unit) is added to the D–A CPs, we observed restoration of the Δc _p at T _g by a factor of 10, confirming that backbone …