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As far as the European continent, Region Campania in Southern Italy presents an almost unique combination - in terms of both variety and intensity-of potential risks for the residents: this densely populated area is actually most notably exposed to hydrogeological (flood and landslides), seismic, volcanic hazards In such a setting, alongside with an up-to-date scientific approach to risks analysis and the constant update of emergency plans, it is of paramount importance that a “risk awareness culture” should be developed by the residents. In order to maximize the effectiveness of the communication campaigns to support and improve such a culture, a study of risk perception has been carried out in 12 municipalities and 2 territorial unions of Campania Region. Different areas have been examined, the overall exposure of each almost always being characterised by a prevalent specific risk: seismic, volcanic …