Authors
Godwin Yeboah, Caitlin D Cottrill, John D Nelson, David Corsar, Milan Markovic, Peter Edwards
Publication date
2019/6/1
Journal
Public Transport
Volume
11
Pages
135-158
Publisher
Springer Berlin Heidelberg
Description
This paper investigates factors influencing public transport passengers’ pre-travel information-seeking behaviours in a British urban environment. Public transport traveller surveys were conducted to better understand the journey stages at which information was sought and the information sources used. A multivariate explanatory model of pre-travel information-seeking behaviour was developed using binomial logistic regression. Explanatory factors considered include socio-demographics, trip context, frequency of public transport use, information sources used, and smartphone ownership and use. Findings suggest that travel behaviour (5 + trips weekly, and < 1 trip weekly), socio-demographics (unemployment/unknown employment), trip context (journey planning stages, mode of transport), and preferred information sources (Internet site, word-of-mouth, visits to travel shop/centre/library) were …
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