Authors
Russell H Fazio
Publication date
2014/3/18
Book
Attitude structure and function
Pages
153-179
Publisher
Psychology Press
Description
Without guiding attitudes the individual is confused and baffled. Some kind of preparation is essential before he can make a satisfactory observation, pass suitable judgment, or make any but the most primitive reflex type of response. Attitudes determine for each individual what he will see and hear, what he will think and what he will do. To borrow a phrase from William James, they “engender meaning upon the world”; they draw lines about and segregate an otherwise chaotic environment; they are our methods for finding our way about in an ambiguous universe. (Allport, 1935, p. 806)
Total citations
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