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Reproduction, and thus information transfer across generations, is the most essential process of life, yet biologists lack a consensus on terms to define biological information. Unfortunately, multiple definitions of the same terms and other disagreements have long inhibited the development of a general framework for integrating the various categories of biological information. Currently, the only consensus is over two general categories, genetic information, which is encoded in DNA, and non‐genetic information, which is extracted from the environment. Non‐genetic information is the key to understanding gene‐environment interactions and is the raw material of fields such as developmental plasticity, behavior, communication, social learning and cultural evolution. In effect, differences in information possessed by individuals produce phenotypic variation. We thus define biological information as ‘factors that can affect …