Authors
Ana Guinote, Guillermo B Willis, Cristiana Martellotta
Publication date
2010/3/1
Journal
Journal of Experimental Social Psychology
Volume
46
Issue
2
Pages
299-307
Publisher
Academic Press
Description
The effects of power on implicit and explicit attitudes towards racial groups were examined. In Study 1, participants who had power showed a stronger facilitation of positive words after exposure to White faces, and negative words after exposure to Black faces, compared to participants who did not have power. In Study 2, powerful participants, compared to controls and powerless participants, showed more positive affective responses to Chinese pictographs that followed White compared to Black faces. Power did, however, not affect explicit racial attitudes. In Study 3, powerful participants showed greater racial prejudice toward Arabs in an Implicit Association Test than did powerless participants. This effect was driven by the power of the perceiver rather than the power of the target. Implications of these findings are discussed.
Total citations
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Scholar articles
A Guinote, GB Willis, C Martellotta - Journal of Experimental Social Psychology, 2010