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Researchers are increasingly using video for research purposes including interviewing, stimulated recall and general observation of learning process. This increasing use has lead to demand for efficient ways of transcribing, coding, searching and retrieving this video. There is also demand for programs that enable students to view pertinent video and then to reflect what they have viewed either for general learning purposes or assessment. Artichoke is a program that facilitates all these functions. It is designed to run on Macintosh or Windows platforms, creates small files, is fast and appears to have wide applicability in teaching, learning and in research generally. It is useful wherever video is collected and where this video needs to be efficiently searched and retrieved using codes.