Authors
Myrto Chliova, Dimo Ringov
Publication date
2016
Journal
Academy of Management Perspectives
Issue
(forthcoming)
Description
In recent years, management scholars and practitioners have been advocating a more prominent role for business in economic and social development at the “base of the pyramid” (BoP), where more than 1 billion people subsist on less than $2 a day. Yet, in both theory and practice, the development of financially sustainable and scalable business solutions for the BoP has been challenging. By integrating insights from the emerging BoP literature with extant research on the replication of organizational routines and templates, this study examines how the distinctive conditions of the BoP affect the development and replication of scalable business solutions for the world’s poor. In particular, we identify key distinctive conditions of the BoP and develop an organizing framework of the mechanisms that facilitate the development and replication of viable and scalable business templates there. Our analysis contributes to …
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