Authors
Thomas F Babor, Katherine Robaina, Katherine Brown, Jonathan Noel, Mariana Cremonte, Daniela Pantani, Raquel I Peltzer, Ilana Pinsky
Publication date
2018/10/1
Journal
BMJ open
Volume
8
Issue
10
Pages
e024325
Publisher
British Medical Journal Publishing Group
Description
Objectives
The aims of this study were to: (1) describe alcohol industry corporate social responsibility (CSR) actions conducted across six global geographic regions; (2) identify the benefits accruing to the industry (‘doing well’); and (3) estimate the public health impact of the actions (‘doing good’).
Setting
Actions from six global geographic regions.
Participants
A web-based compendium of 3551 industry actions, representing the efforts of the alcohol industry to reduce harmful alcohol use, was issued in 2012. The compendium consisted of short descriptions of each action, plus other information about the sponsorship, content and evaluation of the activities. Public health professionals (n=19) rated a sample (n=1046) of the actions using a reliable content rating procedure.
Outcome measures
WHO Global strategy target area, estimated population reach, risk of harm, advertising potential, policy impact potential and other …
Scholar articles
TF Babor, K Robaina, K Brown, J Noel, M Cremonte… - BMJ open, 2018