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Having disappeared from colonial Spanish American universities in the late eighteenth century, the liberal arts were brought back to life in Ecuador in a most impactful manner at Universidad San Francisco de Quito (USFQ). This chapter tells the story of USFQ: the educational, social, and political context in which it was founded; the opposition it faced; its impact on its students, Ecuadorean education and society, evidence of and keys to its success, and ongoing challenges.