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Librarians developed a crowdsourced web-based help system (“CrowdAsk”) which allows users (particularly undergraduates) to ask and answer questions related to library resources and services. This talk will describe CrowdAsk crowdsourcing project as well as how and why crowdsourcing can be powerful method for student engagement. Learn about a new open source technology you can implement at your library and explore new paradigms for reference focusing on users as an active and vital participant in help systems.