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Context is one of the most important concepts in information seeking and retrieval research. However, the challenges of studying context are great; thus, it is more common for researchers to use context as a post hoc explanatory factor, rather than as a concept that drives inquiry. The purposes of this study were to develop a method for collecting data about information seeking context in natural online environments, and identify which aspects of context should be considered when studying online information seeking. The study is reported in two parts. In this, the first part, the background and method are presented. Results and implications of this research are presented in Part 2 (Kelly, in press). Part 1 discusses previous literature on information seeking context and behavior and situates the current work within this literature. This part further describes the naturalistic, longitudinal research design that was used to …