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Tourism is a very complex phenomenon which occupies an important place in the process of strong and continual changes. In parallel with the development of tourism, the personnel who have decided on their life and work orientations, economic and existential interests tied to tourism as a social and economic activity have also been developed. In recent times, with the skills and personality characteristics as the key sources of individual differences, the concept of competence has been introduced. In particular, managers must possess the necessary knowledge, skills and competencies that will help them to respond quickly to the changes that have occurred in their organizations, and to make timely decisions on the performance of given tasks. Therefore, the manuscript proposes an approach to the selection of personnel for the position of sales manager in the tourism sector based on the use of the SWARA and the WASPAS methods. The application of the proposed approach, as well as its efficiency and effectiveness, are shown in the conducted numerical example.