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Using multicast delivery to multiple receivers reduces the aggregate bandwidth required from the network compared to using unicast delivery to each receiver. However, multicast is not yet widely deployed in the Internet. One reason is the lack of incentive to use multicast delivery. To encourage the use of multicast delivery, we define a new bandwidth-allocation policy, called LogRD, taking into account the number of downstream receivers. This policy gives more bandwidth to a multicast flow as compared to a unicast flow that shares the same bottleneck, without starving the unicast flows, however. The LogRD policy also provides an answer to the question on how to treat a multicast flow compared to a unicast flow sharing the same bottleneck. We investigate three bandwidth-allocation policies for multicast flows and evaluate their impact on both receiver satisfaction and fairness using a simple analytical study and a …