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Despite numerous actions worldwide which call for adoption of more sustainable strategies, relatively little has been done on a practical level so far on the pretext that the issue is too complex and not fully understood. This paper follows the argument that it is important that today's decision-makers address the issue of sustainability, however imperfectly, as ignoring it may only exacerbate the problem for future generations. In particular, the paper concentrates on measuring the level of sustainability of industry with he aim of further informing the debate in this area. It proposes a general framework with a relatively simple, yet comprehensive set of indicators for identification of more sustainable practices for industry. The indicators cover the three aspects of sustainability—environmental, economic and social—and among others, include environmental impacts, financial and ethical indicators. The framework is applicable …