2 The Elaboration Likelihood Model
Authors
Richard E Petty, Pablo Briñol, Jacob Teeny, Javier Horcajo
Publication date
2017/8/9
Journal
Persuasion and Communication in Sport, Exercise, and Physical Activity
Publisher
Routledge
Total citations
Scholar articles
RE Petty, D Rucker, G Bizer, JT Cacioppo - The journal of consumers affairs, 2004