Authors
Anne Locksley, Eugene Borgida, Nancy Brekke, Christine Hepburn
Publication date
1980/11
Journal
Journal of Personality and Social psychology
Volume
39
Issue
5
Pages
821
Publisher
American Psychological Association
Description
Tested the assumption that sexual stereotypic beliefs affect the judgments of individuals in an experiment with 98 male and 97 female undergraduates. No evidence was found for effects of stereotypes on Ss' judgments about a target individual. Instead, Ss judgments were strongly influenced by behavioral information about the target. To explain these results, it is noted that the predicted effects of social stereotypes on judgments conform to Bayes' theorem for the normative use of prior probabilities in judgment tasks, inasmuch as stereotypic beliefs may be regarded as intuitive estimates for the probabilities of traits in social groups. Research in the psychology of prediction has demonstrated that people often neglect prior probabilities when making predictions about people, especially when they have individuating information about the person that is subjectively diagnostic of the criterion. An implication of this …
Total citations
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Scholar articles
A Locksley, E Borgida, N Brekke, C Hepburn - Journal of Personality and Social psychology, 1980