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Peter Krajčovič
Peter Krajčovič
University of Ss. Cyril and Methodius, Faculty of Mass Media Communication, Trnava, Slovak republic
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Titel
Zitiert von
Zitiert von
Jahr
Strategies in media planning
P Krajčovič
Communication Today 6 (2), 20-30, 2015
232015
COVID-19 as a media-cum-language event: cognitive, communicative, and cross-cultural aspects
AU Nataliya Panasenko, Olena Morozova, Artur Gałkowski, Peter Krajčovič ...
Lege artis. Language yesterday, today, tomorrow 5 (2), 122-210, 2020
20*2020
Use of media to raise awareness of eco-innovations
P Krajčovič
Communication Today 10 (2), 120-131, 2019
122019
Digital literacy and readership of e-books in slovakia
Ľ Čábyov, P Krajčovi, J Pavelekov
International Journal of Media and Information Literacy 5 (1), 3-14, 2020
102020
HARD NEWS REVISITED: A CASE STUDY OF VARIOUS APPROACHES TO AN INCIDENT AT A PRIMARY SCHOOL AS REFLECTED IN THE MEDIA.
N Panasenko, P Krajčovič, H Stashko
Communication today 12 (1), 2021
92021
Influence of selected factors on the effectiveness of print media advertising
P Krajčovič, L Čábyová
European journal of science and theology 13 (6), 133-144, 2017
92017
The impact of digitization on advertising in print media
Ľ Čábyová, P Krajčovič, J Ptačin
International Multidisciplinary Scientific Conferences On Social Sciences …, 2014
92014
The role of SoLoMo marketing and media in the communication of eco-innovations
Ľ Čábyová, P Krajčovič
Budapešť: Wolters Kluwer, 2020
72020
Mediálny trh a možnosti jeho inovácií
P KRAJČOVIČ, Ľ ČÁBYOVÁ
Trnava: FMK UCM, 2016
72016
Use of social media for marketing communication of socially responsible business activities in Slovakia
P Krajčovič, Ľ Čábyová
7th European Conference on Social Media ECSM 2020, 135, 2020
42020
The media in times of the pandemic–comparing viewing figures and interactions of serious, tabloid and conspiracy media on Facebook during the Covid-19 pandemic
P Krajčovič
Media literacy and academic research 5 (2), 212-224, 2022
32022
The effect of media channels on sales of over-the-counter drugs and food supplements
L Čábyová, P Krajčovič, M Fedorová
EJST 11, 239-49, 2015
32015
Neuromarketing–A New Possibility in Marketing Research at FMK UCM in Trnava
P Krajčovič, T Darázs
Communication Today 12 (2), 196-197, 2021
22021
Legal and ethical regulation in Slovakia and its relation to deliberative communication
Ľ Čábyová, P Krajčovič, M Švecová, J Radošinská, A Brník, J Mináriková
Media and Communication 12, 2024
12024
Slovakia: Bibliographical database of Slovakian journalism and media research related to risks and opportunities for deliberative communication (2000–2020)
S Gálik, S Gáliková Tolnaiová, N Vrabec, Ľ Čábyová, H Pravdová, ...
Institute of Social Studies, University of Tartu, 2023
12023
The Risks and Opportunities Associated with Social Media During the COVID-19 Pandemic and the War in Ukraine
P Krajčovič
IntechOpen, 2022
12022
Perspective Chapter: The TikTok Phenomenon–Harnessing Opportunities, Assessing Risks and Marketing Insights
Ľ Čábyová, P Krajčovič
IntechOpen, 2024
2024
The Impact of Artificial Intelligence on Social Media
P Krajčovič
European Conference on Social Media 11 (1), 103-110, 2024
2024
Monitoring Media Users’ Competencies
S Gálik, N Vrabec, I Avădani, A Rožukalne, I Skulte, A Stakle, F Trbojević, ...
2024
Manifestations of the Groundswell in the Online Environment and its Impact on the Electric Cars Sales
P Krajčovič
European Conference on Social Media 10 (1), 103-108, 2023
2023
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