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Pantea Foroudi
Pantea Foroudi
Associate Professor in Marketing
Verified email at brunel.ac.uk
Title
Cited by
Cited by
Year
Influence of brand signature, brand awareness, brand attitude, brand reputation on hotel industry’s brand performance
P Foroudi
International journal of hospitality management 76, 271-285, 2019
6412019
Marketing innovation: A consequence of competitiveness
S Gupta, NK Malhotra, M Czinkota, P Foroudi
Journal of business research 69 (12), 5671-5681, 2016
4372016
Linking corporate logo, corporate image, and reputation: An examination of consumer perceptions in the financial setting
P Foroudi, TC Melewar, S Gupta
Journal of Business Research 67 (11), 2269-2281, 2014
4322014
Perceptional components of brand equity: Configuring the Symmetrical and Asymmetrical Paths to brand loyalty and brand purchase intention
P Foroudi, Z Jin, S Gupta, MM Foroudi, PJ Kitchen
Journal of Business Research 89, 462-474, 2018
3952018
Investigating the effects of smart technology on customer dynamics and customer experience
P Foroudi, S Gupta, U Sivarajah, A Broderick
Computers in Human Behavior 80, 271-282, 2018
3692018
Influence of national culture and balanced organizational culture on the hotel industry’s performance
A Nazarian, P Atkinson, P Foroudi
International Journal of Hospitality Management 63, 22-32, 2017
3572017
Influence of innovation capability and customer experience on reputation and loyalty
P Foroudi, Z Jin, S Gupta, TC Melewar, MM Foroudi
Journal of business research 69 (11), 4882-4889, 2016
3572016
Mediating effect of intrinsic motivation on the relationship between Islamic work ethic, job satisfaction, and organizational commitment in banking sector
A Gheitani, S Imani, N Seyyedamiri, P Foroudi
International Journal of Islamic and Middle Eastern Finance and Management …, 2019
2922019
Integrating identity, strategy and communications for trust, loyalty and commitment
TC Melewar, P Foroudi, S Gupta, PJ Kitchen, MM Foroudi
European Journal of Marketing 51 (3), 572-604, 2017
2922017
Examining the effects of celebrity trust on advertising credibility, brand credibility and corporate credibility
S Hussain, TC Melewar, CV Priporas, P Foroudi, C Dennis
Journal of Business Research 109, 472-488, 2020
249*2020
Enhancing university brand image and reputation through customer value co-creation behaviour
P Foroudi, Q Yu, S Gupta, MM Foroudi
Technological Forecasting and Social Change 138, 218-227, 2019
2352019
IMC antecedents and the consequences of planned brand identity in higher education
P Foroudi, K Dinnie, PJ Kitchen, TC Melewar, MM Foroudi
European Journal of Marketing 51 (3), 528-550, 2017
2282017
The impact of brand value on brand competitiveness
S Gupta, D Gallear, J Rudd, P Foroudi
Journal of Business Research 112, 210-222, 2020
2232020
A framework of place branding, place image, and place reputation: Antecedents and moderators
P Foroudi, S Gupta, P Kitchen, MM Foroudi, B Nguyen
Qualitative Market Research: An International Journal 19 (2), 241-264, 2016
2162016
Digital technology and marketing management capability: achieving growth in SMEs
P Foroudi, S Gupta, A Nazarian, M Duda
Qualitative Market Research: An International Journal 20 (2), 230-246, 2017
2152017
Promising the dream: Changing destination image of London through the effect of website place
P Foroudi, TN Akarsu, E Ageeva, MM Foroudi, C Dennis, TC Melewar
Journal of Business Research 83, 97-110, 2018
1942018
The gloom of the COVID-19 shock in the hospitality industry: A study of consumer risk perception and adaptive belief in the dark cloud of a pandemic
P Foroudi, SAH Tabaghdehi, R Marvi
International Journal of Hospitality Management 92, 102717, 2021
1912021
Intellectual evolution of social innovation: A bibliometric analysis and avenues for future research trends
P Foroudi, TN Akarsu, R Marvi, J Balakrishnan
Industrial Marketing Management 93, 446-465, 2021
1822021
Digital transformation and tourist experience co-design: Big social data for planning cultural tourism
MT Cuomo, D Tortora, P Foroudi, A Giordano, G Festa, G Metallo
Technological Forecasting and Social Change 162, 120345, 2021
1602021
Examining the influence of corporate website favorability on corporate image and corporate reputation: Findings from fsQCA
E Ageeva, TC Melewar, P Foroudi, C Dennis, Z Jin
Journal of Business Research 89, 287-304, 2018
1152018
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