Eva A. van Reijmersdal

Eva A. van Reijmersdal

Associate Professor of Persuasive Communication
Verified email at uva.nl
Cited by 9930
Advertising product placement brand placement advergames children & adolescents
Lindsay Grace

Lindsay Grace

Knight Chair Interactive Media, University of Miami
Verified email at miami.edu
Cited by 898
game art critical game design newsgames advergames game design
Dr. Devika Vashisht

Dr. Devika Vashisht

IIM Sirmaur
Cited by 535
Advergames Brand Placements Advertising Internet Persuasion
Zeph M. C. van Berlo

Zeph MC van Berlo

Amsterdam School of Communication Research (ASCoR), University of Amsterdam
Verified email at uva.nl
Cited by 418
persuasive communication virtual reality (VR) augmented reality (AR) advergames
Zdenko Mago

Zdenko Mago

assistant professor, University of Ss. Cyril and Methodius in Trnava
Verified email at ucm.sk
Cited by 124
advergaming advergames in-game advertising game-based marketing
Amélie Joassard

Amélie Joassard

IAE Lyon - Université Lyon 3
Cited by 1
Marketing advergames gamification advertising