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Benoit Séguin
Professor, HEC Montréal
Cited by 3129
Sport Marketing
Sport Management
Ambush Marketing
Sport Brands
Eric Forsyth
Professor of Sport Management, Bemidji State University
Verified email at bemidjistate.edu
Cited by 97
Interscholastic Sport Issues
High School Athletics
Interscholastic Sport Sponsorships
Sport Brands
Lars Brand
University of Bayreuth
Verified email at uni-bayreuth.de
Cited by 21
sport brands
brand co-creation
athlete branding
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