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Sirajul Arefin Shibly
Sirajul Arefin Shibly
Assistant Professor of Marketing, University of South Carolina Upstate
Verified email at uscupstate.edu
Title
Cited by
Year
Suspecting service overprovisions: how market signals help restore personal control and reduce decision deferrals
S Chatterjee, DP Mishra, JJY Lee, SA Shibly
Journal of Consumer Marketing 38 (7), 766-779, 2021
32021
Surprise rewards and brand evaluations: The role of intrinsic motivation and reward format
SA Shibly, S Chatterjee
Journal of Business Research 113, 39-48, 2020
182020
Mapping the Holistic Impact of Realistic Job Preview―Pre-recruitment Phase, Post-recruitment Phase and Marketing Spillover Effect
SA Shibly
Journal of Organizational Psychology 19 (1), 2019
162019
Digital Marketing Faux Pas: Using Banner Advertisement to Activate In-app Coupon
S Mohanty, SA Shibly
2019 AMA Summer Academic Conference, 2019
2019
8G: Surprise, Regulatory Focus, and Their Role in Reversing Loss Aversion
SA Shibly, S Chatterjee, S Nazari, T Heath
ACR North American Conference 2019, 2019
2019
8K: Villains are Lonely Too! How Loneliness Influence Consumers’ Preference for Superhero and Supervillain Products
SA Shibly, J Jiao
ACR North American Conference 2019, 2019
2019
Performance Implications of Supplier Signals in Asymmetric Buyer-Seller Relationships: The Buyer’s Perspective
SA Shibly
State University of New York at Binghamton, 2019
2019
Customer loyalty towards mobile app as a deterrent of retail competition
SA Shibly
2018 Winter AMA Conference, 2018
2018
Save the Planet: The Impact of Framing and Visual Cues on Pro-Environmental Behavior
SA Shibly, S Mookherjee
2018 AMA Summer Academic Conference, 2018
2018
I Need A Hero: How Loneliness Interacts with The Symbolic Meaning of Products to Affect Consumer Attitude
SA Shibly, J Jiao
ACR North American Conference 2018, 2018
2018
Conceptual and Empirical Analysis of New Era Signals in Markets with Unobservable Quality: A Cross-Disciplinary Study of Signaling, Agency, and Power Theory
JJ Lee, SA Shibly
2018 AMA Summer Academic Conference 29, CB-65, 2018
2018
How Surprise Affects Loyalty: The Moderating Role of Intrinsic Engagement
SA Shibly, S Chatterjee
2017 Winter AMA Conference, 2017
2017
2-Z: When Not to Surprise? the Role of Rewards and Communal Mindset on Perceptions of Brand Value
SA Shibly, S Chatterjee
ACR North American Advances, 2017
2017
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