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Salvador Del Barrio-García (ORCID: 0000-0002-6144-0240)
Title
Cited by
Year
¿ Para qué y quién usa el EDI en el sector de la distribución comercial en España?
JS Fernández, S del Barrio García
Empresa y nueva economía: libro de resúmenes de trabajos presentados a las …, 2001
2001
" Facultad de Ciencias Económicas y Empresariales, University of Granada, Campus de Cartuja
B García-Carrión, S del Barrio-García, FJM Leiva, L Porcu
A Cross-Cultural Analysis of How Comparative Advertising Works in Online Media Delivery
S Del Barrio-García, L Golden
Marketing at the Confluence between Entertainment and Analytics, 2017
22017
A cross-cultural analysis of the effect of language on perceived risk online
JM Alcántara-Pilar, S Del Barrio-GarcíA, L Porcu
Computers in Human Behavior 29 (3), 596-603, 2013
512013
A longitudinal cross-product analysis of media-budget allocations: How economic and technological disruptions affected media choices across industries
S Del Barrio-García, WA Kamakura, T Luque-Martínez
Journal of Interactive Marketing 45, 1-15, 2019
152019
A proposal of rankings of Spanish universities in social networking sites
C Zarco, S Del-Barrio-Garcia, O Cordon
Profesional de la Informacion 25 (4), 684-698, 2016
28*2016
A review of comparative advertising research 1975–2018: Thematic and citation analyses
S Del Barrio-García, F Muñoz-Leiva, L Golden
Journal of Business Research 121 (December), 73-84, 2020
412020
A Review of Psycho-vs. Socio-Linguistics Theories: An Application to Marketing Research
JM Alcántara-Pilar, S del Barrio-García, E Crespo-Almendros, L Porcu
Analyzing the Cultural Diversity of Consumers in the Global Marketplace, 227, 2015
172015
A review of restaurant research in the last two decades: A bibliometric analysis
ME Rodríguez-López, JM Alcántara-Pilar, S Del Barrio-García, ...
International Journal of Hospitality Management 87, 102387, 2020
1592020
A review of three decades of academic research on brand equity: A bibliometric approach using co-word analysis and bibliographic coupling
Á Rojas-Lamorena, S Del Barrio-García, JM Alcántara-Pilar
Journal of Business Research 139 (February), 1067-1083, 2022
1352022
A statistical study of dehydration in infants in the City of Tandil (Province of Buenos Aires)
A Fort, LJ Cabana, A Valentini, S Garcia
Archivos Argentinos de Pediatria 63 (11), 413-417, 1965
1965
Análisis cross-cultural de la aceptación de los sitios web
JM Alcántara Pilar, SD Barrio García, E Crespo-Almendros
Università Ca'Foscari Venezia, 2012
2012
ANÁLISIS CROSS-CULTURAL DE LA ACEPTACIÓN DE LOS SITIOS WEBS
JMA PILAR, SDELB GARCÍA, EC ALMENDROS
Análisis cross-cultural del efecto del riesgo percibido sobre la aceptación de un sitio web
JM Alcántara Pilar, SD Barrio García
Universidad de las Islas Baleares; Asociación Española de Marketing …, 2012
12012
Análisis de ecuaciones estructurales
TL Martínez, S del Barrio García
Técnicas de análisis de datos en investigación de mercados, 489-557, 2000
2872000
Analyzing the Cultural Diversity of Consumers in the Global Marketplace
JM Alcántara-Pilar, S Del Barrio-García, E Crespo-Almendros, L Porcu
IGI Global, 2015
182015
Analyzing the Influence of Firm-Wide Integrated Marketing Communications on Market Performance in the Hospitality Industry
L Porcu, S Del Barrio-García, JM Alcántara-Pilar, E Crespo-Almendros
International Journal of Hospitality Management 80 (July), 13-24, 2019
1002019
Antecedentes de la formación del brand equity en marcas extendidas patrimoniales: el papel moderador de la experiencia con la marca patrimonial
MBP Peña, S del Barrio García
Hacia la mejora social, económica y empresarial: avances multidisciplinares …, 2018
2018
Antecedents and consequences of university perceived value, according to graduates: The moderating role of Higher Education involvement
L Doña-Toledo, T Luque-Martínez, S Del Barrio-García
International Review on Public and Nonprofit Marketing 14 (4), 535-565, 2017
352017
Antecedents of attitudes toward the website: the moderating role of long-term orientation and individualism
JM Alcántara-Pilar, S Del Barrio-García
Cross Cultural Management 22 (3), 379-404, 2015
432015
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Articles 1–20