A Comparative Study of Twitter Utilization in Disaster Management between Public and Private Organizations P Gunawong, NT Thongpapanl, C Ferreira Journal of Public Affairs 19 (4), 2019 | 11 | 2019 |
A Meta-Approach to Assessing Research Methodologies in Bottom of the Pyramid Markets: An Abstract C Ferreira, J Robertson Academy of Marketing Science World Marketing Congress, 365-366, 2018 | | 2018 |
A True Measure of Equivalence? Brand Equity from the Financial Perspective A Blair, C Ferreira, E Botha, K Plangger ANZMAC Conference 2016, 2016 | | 2016 |
Acting on impulse: the role of emotion, gender identity and immersion in driving impulse behavior KY Wang, A Ashraf, N Thongpapanl, C Ferreira, C Selcuk, T Green Electronic Commerce Research, 2024 | 1 | 2024 |
Assessing digital responsibility in a digital-first world: Revisiting the U-commerce framework J Robertson, C Ferreira, R Watson, I McCarthy, J Kietzmann, L Pitt Organizational Dynamics, 2024 | | 2024 |
British Food Journal: gaining global ground K Chipp, R Chohan, C Ferreira, A Ringas British Food Journal 118 (1), 2-8, 2016 | 5 | 2016 |
Business (un)usual: Critical skills for the next normal C Ferreira, J Robertson, L Pitt Thunderbird International Business Review, 2022 | 49 | 2022 |
Contrasting compulsive behavior: Computerized text analysis of compulsion narratives C Ferreira, J Lam, L Pitt, A Caruana, T Brown Journal of Health Psychology 27 (8), 1942-1958, 2022 | 1 | 2022 |
Customer experience, satisfaction and loyalty in business-to-business markets: Does the chain hold across customer segments? G Human, C Ferreira, J Robertson, M Whiterspoon Acta Commercii 20 (1), 1-13, 2020 | 8 | 2020 |
Cybercrime: Understanding the Current State of Literature and Issues Facing CISOs C Ferreira, A Park, J Kietzmann, D Demetis, A Flostrand, I McCarthy, L Pitt, ... IT Professional 26 (2), 2024 | | 2024 |
Designed to spread the message? Generation Y’s perception of using social media for healthcare marketing. J Robertson, C Ferreira Academy of Marketing Science Annual Conference, 2019 | | 2019 |
Entrepreneurial ecosystems and the public sector: A bibliographic analysis J Robertson, L Pitt, C Ferreira Socio-economic Planning Sciences 72, 2020 | 46 | 2020 |
Entrepreneurial Ecosystems: A 25-Year Bibliographic Overview: An Abstract J Robertson, C Ferreira, L Pitt, C Pitt Academy of Marketing Science Annual Conference, 347-348, 2022 | 2 | 2022 |
Entrepreneurial Marketing and Hybrid Entrepreneurship: The Case of JM Reid Bamboo Rods C Ferreira, S Lord Ferguson, L Pitt Journal of Marketing Management 35 (9-10), 867-885, 2019 | 37 | 2019 |
Examining the boundaries of entrepreneurial marketing: a bibliographic analysis C Ferreira, J Robertson Journal of Research in Marketing and Entrepreneurship 22 (2), 161-180, 2020 | 16 | 2020 |
Experiential Learning Theory and Hybrid Entrepreneurship: Factors Influencing the Transition to Full-time Entrepreneurship C Ferreira International Journal of Entrepreneurial Behavior and Research 26 (8), 1845-1863, 2020 | 73 | 2020 |
Expert reviews uncorked: Contrasting the differences in the language used in online reviews of white and red wine C Ferreira, J Robertson, J Lam, J Vella Journal of Wine Research 34 (2), 140-154, 2023 | | 2023 |
From Warrior to Guardian: An autoethnographic study of how consumers think about and interact with the natural world D Hannah, C Ferreira, L Pitt Psychology & Marketing, 2023 | | 2023 |
Game changers: A generative AI prompt protocol to enhance human-AI knowledge co-construction J Robertson, C Ferreira, E Botha, K Oosthuizen Business Horizons, 2024 | 14 | 2024 |
GrowBox: the reality of growth challenges for a social entrepreneur in Cape Town C Barnardo, M Reyneke, C Ferreira, J Robertson Emerald Emerging Markets Case Studies 11 (1), 2021 | 10 | 2021 |