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Zsófia Tóth
Zsófia Tóth
Associate Professor in Marketing and Management at Durham University, United Kingdom
Verified email at durham.ac.uk - Homepage
Title
Cited by
Year
" Értelem és érzelem" A lakossági ügyfelek gazdasági magatartása és a bankokkal kapcsolatos attitűdjei (" Sense and sensibility" Retail customer behaviours and attitudes …
P Nagy, Z Tóth
Hitelintézeti Szemle 11 (spec), 13-24, 2012
242012
A business-to-business love story? Relational Attractiveness (RA) and its impact on the firms' ability to build up and maintain new business relationships
Z Tóth, SC Henneberg, P Naudé, T Mandják
28th International Marketing and Purchasing Group (IMP) Conference, Rome, 1-17, 2012
12012
A framework for differentiation in composed digital-physical products
M Baumers, I Ashcroft, S Benford, M Flintham, B Koleva, Z Tóth, ...
International Journal of Mechatronics and Manufacturing Systems 13 (4), 286-298, 2020
32020
Addressing the ‘Qualitative’ in fuzzy set Qualitative Comparative Analysis: The Generic Membership Evaluation Template
Z Tóth, SC Henneberg, P Naudé
Industrial Marketing Management, 2016
872016
Adversarial Service Networks: A Study of Service firms
O Wirths, Z Tóth, CAD Ruiz
Industrial Marketing Management 119, 162-177, 2024
2024
Application of necessary condition analysis (NCA) in hospitality and tourism research
W Lee, J Dul, Z Toth
Cutting edge research methods in hospitality and tourism, 157-172, 2023
62023
B2B eWOM on Alibaba: Signaling through online reviews in platform-based social exchange
Z Tóth, M Mrad, OS Itani, J Luo, MJ Liu
Industrial Marketing Management 104, 226-240, 2022
382022
Becoming a more attractive supplier by managing references–The case of small and medium-sized enterprises in a digitally enhanced business environment
Z Tóth, ME Nieroda, B Koles
Industrial Marketing Management 84, 312-327, 2020
352020
Elite luxury experiences: customer and managerial perspectives
M Mrad, S Karimi, Z Toth, G Christodoulides
Journal of Marketing Management 38 (13-14), 1339-1368, 2022
52022
Embracing the causal complexity of intersectionality: Introducing a configurational perspective using fuzzy set Qualitative Comparative
Z Toth, DM Williams
British Management Academy 2019, 2019
12019
Ethical compass: The need for Corporate Digital Responsibility in the use of Artificial Intelligence in financial services
Z Tóth, M Blut
Organizational Dynamics, 101041, 2024
32024
Interfirm problem representation: developing shared understanding within inter-organizational networks
SJ Ogundipe, LD Peters, Z Tóth
Industrial Marketing Management 100, 76-87, 2022
72022
Necessary condition analysis in marketing research
J Dul, S Hauff, Z Tóth
Handbook of research methods for marketing management, 51-72, 2021
172021
Necessary condition analysis in tourism research
Z Tóth, J Dul
Annals of Tourism Research 79, 102821, 2019
152019
Social capital creation on professional sharing economy platforms: The problems of rating dependency and the non-transferability of social capital
Z Tóth, E Nemkova, G Hizsák, P Naudé
Journal of Business Research 144, 450-460, 2022
292022
Social media-related tensions on business-to-business markets–evidence from China
J Luo, Z Toth, MJ Liu, R Yuan
Industrial Marketing Management 93, 293-306, 2021
172021
Tension in a value co-creation context: A network case study
Z Tóth, LD Peters, A Pressey, WJ Johnston
Industrial Marketing Management 70, 34-45, 2018
782018
Tensions in digital servitization through a paradox lens
Z Tóth, A Sklyar, C Kowalkowski, D Sörhammar, B Tronvoll, O Wirths
Industrial marketing management 102, 438-450, 2022
502022
The dawn of the AI robots: towards a new framework of AI robot accountability
Z Tóth, R Caruana, T Gruber, C Loebbecke
Journal of Business Ethics 178 (4), 895-916, 2022
532022
The role of social media in managing supplier attractiveness: An investigation of business-to-business markets
Z Tóth, M Liu, J Luo, C Braziotis
International Journal of Operations & Production Management 40 (5), 625-646, 2020
172020
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Articles 1–20