| The experience economy BJ Pine, JH Gilmore Harvard Business Press, 2011 | 23139* | 2011 |
| Mass customization: the new frontier in business competition BJ Pine Harvard business press, 1999 | 6034 | 1999 |
| II, & Gilmore, JH (1998). Welcome to the experience economy BJ Pine Harvard business review 76 (4), 97-105, 1998 | 2175 | 1998 |
| The four faces of mass customization JH Gilmore, BJ Pine Harvard business review 75 (1), 91-102, 1997 | 2057 | 1997 |
| Authenticity: What consumers really want JH Gilmore, BJ Pine II Harvard Business Review Press, 2007 | 1741 | 2007 |
| Making mass customization work BJ Pine, B Victor, AC Boynton Harvard business review 71 (5), 108-11, 1993 | 1556 | 1993 |
| Do you want to keep your customers forever? BJ Pine, D Peppers, M Rogers Harvard Business Press, 2009 | 1137 | 2009 |
| Differentiating hospitality operations via experiences: Why selling services is not enough JH Gilmore, BJ Pine Cornell Hotel and Restaurant Administration Quarterly 43 (3), 87-96, 2002 | 599 | 2002 |
| II, & Gilmore, JH (1999) BJ Pine The experience economy, 1997 | 576 | 1997 |
| Customer experience places: the new offering frontier JH Gilmore, BJ Pine Strategy & Leadership 30 (4), 4-11, 2002 | 525 | 2002 |
| The experience economy: past, present and future BJ Pine, JH Gilmore Handbook on the experience economy, 21-44, 2013 | 465 | 2013 |
| L'economia delle esperienze BJ Pine II, JH Gilmore Etas, 2015 | 446 | 2015 |
| Markets of one: Creating customer-unique value through mass customization JH Gilmore, BJ Pine BostonHarvard Business School Press, 2000 | 402 | 2000 |
| Mass customizing products and services BJ Pine Planning review 21 (4), 6-55, 1993 | 397 | 1993 |
| Work Is Theatre & Every Business a Stage BJ Pine, JH Gilmour Harvard Business School, 1999 | 367 | 1999 |
| The experience economy J Gilmore, B Pine HighBridge, 1999 | 333 | 1999 |
| New competitive strategies: Challenges to organizations and information technology AC Boynton, B Victor, BJ Pine II IBM systems journal 32 (1), 40-64, 1993 | 324 | 1993 |
| Authenticity: What consumers really want BJ Pine, JH Gilmore Harvard Business School Press, 2007 | 307 | 2007 |
| Using the customer journey to road test and refine the business model DW Norton, BJ Pine Strategy & Leadership 41 (2), 12-17, 2013 | 209 | 2013 |
| II and Gilmore BJ Pine JH, 1999 | 192 | 1999 |