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Co-authors
Kelly HawsAnne Marie and Thomas B. Walker, Jr. Professor of Marketing, Vanderbilt UniversityVerified email at vanderbilt.edu
Rebecca Walker ReczekThe Ohio State UniversityVerified email at osu.edu
Henrik HagtvedtAssociate Professor of Marketing, Boston CollegeVerified email at bc.edu
S. Adam BraselAssociate Professor, Carroll School of Management, Boston CollegeVerified email at bc.edu
John HullandProfessor of Marketing, University of GeorgiaVerified email at uga.edu
Roland GauAssistant Professor of Marketing, National YangMing ChiaoTung UniversityVerified email at nycu.edu.tw
Samuelson AppauAssociate Professor, Melbourne Business SchoolVerified email at mbs.edu
Srinivas VenugopalUniversity of VermontVerified email at uvm.edu
Rita de Cássia de Faria PereiraUniversidade Federal da ParaíbaVerified email at pq.cnpq.br
Julio SevillaProfessor of Marketing, University of GeorgiaVerified email at uga.edu
Lauren I. LabrecqueProfessor of Marketing, University of Rhode IslandVerified email at uri.edu
Freeman WuVanderbilt UniversityVerified email at vanderbilt.edu
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