Employability skills for future marketing professionals A Di Gregorio, I Maggioni, C Mauri, A Mazzucchelli European management journal 37 (3), 251-258, 2019 | 126 | 2019 |
Social vs traditional media communication: brand origin associations strike a chord MC Morra, F Ceruti, R Chierici, A Di Gregorio Journal of Research in Interactive Marketing 12 (1), 2-21, 2017 | 93 | 2017 |
Bankruptcy forecasting using case-based reasoning: The CRePERIE approach F Sartori, A Mazzucchelli, A Di Gregorio Expert Systems with Applications 64, 400-411, 2016 | 68 | 2016 |
Corporate social performance and non‐financial reporting in the cruise industry: Paving the way towards UN Agenda 2030 A Di Vaio, L Varriale, A Di Gregorio, S Adomako Corporate Social Responsibility and Environmental Management 29 (6), 1931-1953, 2022 | 62 | 2022 |
Innovative startup creation: The effect of local factors and demographic characteristics of entrepreneurs B Del Bosco, A Mazzucchelli, R Chierici, A Di Gregorio International Entrepreneurship and Management Journal 17 (1), 145-164, 2021 | 53 | 2021 |
La comunicazione nell'azienda pubblica. I paradigmi di efficacia e efficienza SM Brondoni | 34 | 1999 |
Different approaches to the pursuit of internationalization by Italian SMEs C Colapinto, L Gavinelli, M Zenga, A Di Gregorio Journal of Research in Marketing and Entrepreneurship 17 (2), 229-248, 2015 | 29 | 2015 |
Impacts of code of ethics on financial performance in the Italian listed companies of bank sector MT Cuomo, D Tortora, A Mazzucchelli, G Festa, A Di Gregorio, G Metallo Journal of Business Accounting and Finance Perspectives 1 (1), 157-179, 2018 | 28 | 2018 |
Pre-event marketing and territorial governance: the case of Monza and Brianza province L Gavinelli, MC Morra, A Di Gregorio Qualitative Market Research: An International Journal 19 (2), 173-203, 2016 | 28 | 2016 |
Is Facebook an effective tool to access foreign markets? Evidence from international export performance of fashion firms A Mazzucchelli, R Chierici, A Di Gregorio, C Chiacchierini Journal of Management and Governance 25 (4), 1107-1144, 2021 | 25 | 2021 |
Entrepreneurial intentions and high-status seeking in career expectations: a portrait of talents in emerging countries B Orlando, D Tortora, T Riso, A Di Gregorio, M Del Giudice The International Journal of Human Resource Management 33 (11), 2339-2372, 2022 | 24 | 2022 |
La comunicazione internazionale di marketing. Da un approccio paradigmatico ad una gestione della comunicazione integrata in network interorganizzativi A Di Gregorio Isedi, 2003 | 20 | 2003 |
The employability of marketing graduates in the era of digitalisation and globalisation C Mauri, A Di Gregorio, A Mazzucchelli, I Maggioni Mercati & competitività, 2017 | 19 | 2017 |
La famiglia moltiplicata C Ventimiglia Milano: Angeli, 1988 | 18 | 1988 |
La valutazione della strategia. Un'analisi quantitativa in condizioni di incertezza A Di Gregorio Utet, 1996 | 10 | 1996 |
Brand Equity e politica di marca SM Brondoni, A Di Gregorio Progetto, 1995 | 7 | 1995 |
Using Big Data to co-design a sustainable tourist experience. Some highlights by means of a practical example D Tortora, A Di Gregorio, C Chiacchierini, M Gurioli, R Gareri Referred Electronic Conference Proceedings of Sinergie-Sima Management …, 2019 | 6 | 2019 |
Total e-customer experience and social commerce. An exploratory survey on the Italian managerial perspective MT Cuomo, F Ceruti, A Mazzucchelli, A Di Gregorio, D Tortora, G Metallo Global Marketing Conference, 1282-1298, 2016 | 5 | 2016 |
Effects of corporate ethical practices on financial performance in the Italian banking services listed companies MT Cuomo, D Tortora, A Mazzucchelli, G Festa, A Di Gregorio, G Metallo 19th Toulon-Verona International Conference Excellence, 165-182, 2016 | 5 | 2016 |
Merchandising e innovazione tecnologica: tra marketing e organizzazione G Del Chiappa, A Di Gregorio Working Paper, 2004 | 4 | 2004 |