How e-WOM recommendations influence product consideration and quality of choice: A motivation to process information perspective P Gupta, J Harris Journal of business research 63 (9-10), 1041-1049, 2010 | 815 | 2010 |
The desire for unique consumer products: A new individual differences scale M Lynn, J Harris Psychology & Marketing 14 (6), 601-616, 1997 | 630 | 1997 |
Consumer tipping: A cross-country study M Lynn, GM Zinkhan, J Harris Journal of Consumer Research 20 (3), 478-488, 1993 | 449 | 1993 |
Individual differences in the pursuit of self‐uniqueness through consumption M Lynn, J Harris Journal of Applied Social Psychology 27 (21), 1861-1883, 1997 | 404 | 1997 |
Consumer preference for product bundles: The role of reduced search costs J Harris, EA Blair Journal of the Academy of Marketing Science 34 (4), 506-513, 2006 | 197 | 2006 |
Functional compatibility risk and consumer preference for product bundles J Harris, EA Blair Journal of the Academy of Marketing Science 34, 19-26, 2006 | 162 | 2006 |
Customer service on the Web: A cross-industry investigation R Lennon, J Harris Journal of Targeting, Measurement and analysis for Marketing 10, 325-338, 2002 | 85 | 2002 |
Assessing the structure of brand personality among global and local Mexican brands C Álvarez-Ortiz, J Harris AMA Summer Educator's Proceedings: Enhancing Knowledge Development in …, 2002 | 74 | 2002 |
Effects of shopping information on consumers’ responses to comparative price claims EA Blair, J Harris, KB Monroe Journal of Retailing 78 (3), 175-181, 2002 | 37 | 2002 |
The Effects of Promotional Bundling on Consumers' Evaluations of Product Quality and Risk of Purchase. J Harris Advances in consumer research 24 (1), 1997 | 30 | 1997 |
Manifestations of the desire for unique consumer products J Harris, M Lynn American Marketing Association’s Winter Educator’s Conference, Hilton Head, SC, 1996 | 25 | 1996 |
The case for greater agency involvement in strategic partnerships J Harris, KA Taylor Journal of Advertising Research 43 (4), 346-352, 2003 | 24 | 2003 |
'You should buy this one!'The influence of online recommendations on product attitudes and choice confidence J Harris, P Gupta International Journal of Electronic Marketing and Retailing 2 (2), 176-189, 2008 | 22 | 2008 |
Consumer processing of bundled prices: when do discounts matter? J Harris, EA Blair Journal of Product & Brand Management 21 (3), 205-214, 2012 | 17 | 2012 |
The influence of bundling and caloric knowledge on calories ordered and purchase intent J Harris, VL Thomas Journal of Consumer Affairs 51 (1), 113-132, 2017 | 11 | 2017 |
Consumers' perceptions of product bundles: a general model and empirical tests J Harris University of Houston, 1997 | 3 | 1997 |
The role of self in evaluation of advertisements with highly attractive models RG Pillai, Y Whang, J Harris Advances in Consumer Research 33, 306, 2006 | 2 | 2006 |
Factors influencing adoption of extension technology: The case of PowerPay debt reduction software FD Miner Jr, JL Harris The Journal of Extension 39 (5), 8, 2001 | 2 | 2001 |
Effects of risk salience and buyer uncertainty on consumer preference for product bundles J Harris, EA Blair American Marketing Association. Conference Proceedings 10, 268, 1999 | 2 | 1999 |
Behavioral Interventions to Increase Tax-Time Saving: Evidence from a National Randomized Trial............................................... 3 Michal Grinstein-Weiss, Blair D … MP Fitzgerald, TK Bias, T Gurley-Calvez, P Gerrans, DA Hershey, ... Journal Customer Services: For ordering information 781, 388-8200, 2017 | | 2017 |