Georgiana Grigore

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	All	Since 2019
Citations	1001	728
h-index	14	12
i10-index	18	13

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201120122013201420152016201720182019202020212022202320245 21 16 25 36 36 44 74 96 100 145 144 126 114

Co-authors

Mike MolesworthUniversity of BirminghamVerified email at bham.ac.uk
Alin STANCUBucharest University of Economic StudiesVerified email at mk.ase.ro
Mihai Ioan RoșcaMarketing, ASE BucurestiVerified email at ase.ro
Francisca FarachePrincipal Lecturer, Marketing Subject Group Leader, Brighton Business SchoolVerified email at brighton.ac.uk
Jake HobbsSenior Lecturer in Creative Computing, Bath Spa UniversityVerified email at bathspa.ac.uk
Ana AdiProfessor of Public Relations/ Corporate CommunicationsVerified email at quadriga.eu
Imran AliSenior Lecturer, Newcastle Business School, Northumbria University United KingdomVerified email at northumbria.ac.uk
Professor Dr Jamilah Hj AhmadProfessor School of Communication. Universiti Sains MalaysiaVerified email at usm.my
Rebecca MardonCardiff UniversityVerified email at cardiff.ac.uk
Laurentiu-Dan AnghelAcademy of Economic Studies BucharestVerified email at ase.ro
Zhongqi JinMiddlesex University Business SchoolVerified email at mdx.ac.uk
Murad AliSenior Lecturer, Newcastle Business School, Northumbria University United KingdomVerified email at northumbria.ac.uk
Sylvian Patrick JesudossLecturer in Marketing, University of LeicesterVerified email at leicester.ac.uk
Ogeday CelepPhD in Marketing and ReputationVerified email at student.reading.ac.uk
Anna SörenssonPhD Mid Sweden UniversityVerified email at miun.se
Chris MilesPrincipal Academic in Marketing & Communications, Bournemouth UniversityVerified email at bournemouth.ac.uk
Sarah GlozerAssociate Professor, Marketing, Business & Society, The University of BathVerified email at bath.ac.uk
RODICA MILENA ZAHARIABucharest University of Economic StudiesVerified email at rei.ase.ro
sara abdalessLondon South Bank UniversityVerified email at lsbu.ac.uk
Ümit AlnıaçıkProfessor at Kocaeli UniversityVerified email at kocaeli.edu.tr

Georgiana Grigore

Associate Professor of Marketing at University of Leicester

Verified email at leicester.ac.uk

Corporate Social Responsibility Marketing New Technologies


Title Sort by citations Sort by year Sort by title	Cited by Cited by	Year
Success in the management of crowdfunding projects in the creative industries J Hobbs, G Grigore, M Molesworth Internet Research 26 (1), 146-166, 2016	223	2016
YouTube Beauty Gurus and the emotional labour of tribal entrepreneurship R Mardon, M Molesworth, G Grigore Journal of Business Research 92, 443-454, 2018	104	2018
Cause-related marketing, part of corporate social responsibility and its influence upon consumers' attitude LD Anghel, GF Grigore, M Roşca Amfiteatru Economic Journal 13 (29), 72-85, 2011	92	2011
The moderating role of corporate reputation and employee-company identification on the work-related outcomes of job insecurity resulting from workforce localization policies I Ali, M Ali, G Grigore, M Molesworth, Z Jin Journal of Business Research 117, 825-838, 2020	87	2020
The impact of corporate social responsibility on employees A Stancu, GF Grigore, MI Rosca International Conference on Information and Finance 21, 11-16, 2011	59	2011
New corporate responsibilities in the digital economy G Grigore, M Molesworth, R Watkins Corporate social responsibility in the post-financial crisis era: CSR …, 2017	43	2017
Corporate social responsibility in the digital age A Adi, D Crowther, G Grigore Emerald Group Publishing, 2015	37	2015
Studying Consumers' Ecological Consciousness–A Comparative Analysis of Romania, Malaysia and Pakistan J Ahmad, I Ali, GF Grigore, A Stancu Amfiteatru Economic Journal 14 (31), 84-98, 2012	34	2012
Communicating CSR on social media: the case of Pfizer’s social media communications in Europe A Adi, G Grigore Corporate social responsibility in the digital age 7, 143-163, 2015	30	2015
Chapter 3 Corporate Social Responsibility and Marketing GF Grigore Governance in the business environment, 41-58, 2011	29	2011
THE ROLE OF CORPORATE SOCIAL RESPONSIBILITY IN BUILDING EMPLOYER'S BRAND. GF Grigore, A Stancu Transformations in Business & Economics 10, 2011	25	2011
Games people play with brands: An application of Transactional Analysis to marketplace relationships M Molesworth, GF Grigore, R Jenkins Marketing Theory 18 (1), 121-146, 2018	22	2018
Drama and discounting in the relational dynamics of corporate social responsibility G Grigore, M Molesworth, A Vonțea, AH Basnawi, O Celep, SP Jesudoss Journal of Business Ethics 174, 65-88, 2021	17	2021
(Un) resolving digital technology paradoxes through the rhetoric of balance G Grigore, M Molesworth, C Miles, S Glozer Organization 28 (1), 186-207, 2021	15	2021
Challenges of integrating CSR into curricula: An analysis of the Romanian educational system G Florentina Grigore, A Stancu, RM Zaharia Education and Corporate Social Responsibility International Perspectives …, 2013	14	2013
University Teachers' Perceptions Towards Teaching Business Ethics I Ali, GF Grigore, J Ahmad Procedia-Social and Behavioral Sciences 46, 3637-3641, 2012	12	2012
‘I once wore an angry bird T-shirt and went to read Qur’an’: Asymmetrical institutional complexity and emerging consumption practices in Pakistan S Husain, M Molesworth, G Grigore Marketing Theory 19 (3), 367-390, 2019	11	2019
CONSUMERS'PERCEPTIONS TOWARDS CORPORATE SOCIAL RESPONSIBILITY INITIATIVES--A QUALITATIVE APPROACH. A Stancu, GF Grigore, M Rosca Transformations in Business & Economics 10, 2011	11	2011
Corporate social responsibility in liquid times: The case of Romania G Grigore, M Molesworth, A Vontea, AH Basnawi, O Celep, SP Jesudoss Journal of Business Ethics 174 (4), 763-782, 2021	9	2021
Scripts people live in the marketplace: An application of script analysis to confessions of a shopaholic M Molesworth, G Grigore Marketing Theory 19 (4), 467-488, 2019	9	2019

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