Humor works in funny ways: Examining satirical tone as a key determinant in political humor message processing HL LaMarre, KD Landreville, D Young, N Gilkerson Entertainment Media and Politics, 98-121, 2016 | 136 | 2016 |
Understanding dialogue and engagement through communication experts’ use of interactive writing to build relationships B Anderson, R Swenson, N Gilkerson International journal of communication, 2016 | 45 | 2016 |
Outputs or outcomes? Assessing public relations evaluation practices in award-winning PR campaigns M Schriner, R Swenson, N Gilkerson Public Relations Journal, 2017 | 25 | 2017 |
Aging and the questionable validity of recognition-based exposure measurement BG Southwell, ND Gilkerson, JB Depue, AK Shelton, LM Friedenberg, ... Communication Research 37 (5), 603-619, 2010 | 24 | 2010 |
Social media, hashtag hijacking, and the evolution of an activist group strategy N Gilkerson, KT Berg Social media and crisis communication, 141-155, 2017 | 22 | 2017 |
Social media and forecasting stock price change J Coelho, D D'almeida, S Coyne, N Gilkerson, K Mills, P Madiraju 2019 IEEE 43rd Annual Computer Software and Applications Conference (COMPSAC …, 2019 | 16 | 2019 |
Insights from industry leaders: a maturity model for strengthening communication measurement and evaluation R Swenson, N Gilkerson, F Likely, FW Anderson, M Ziviani International Journal of Strategic Communication 13 (1), 1-21, 2019 | 16 | 2019 |
Maturity as a way forward for improving organizations’ communication evaluation and measurement practices: A definition and concept explication ND Gilkerson, R Swenson, F Likely Journal of Communication Management 23 (3), 246-264, 2019 | 15 | 2019 |
Work-life balance 2.0? An examination of social media management practice and agency employee coping strategies in a 24/7 social world N Gilkerson, B Anderson, R Swenson Public Relations Journal, 2018 | 8 | 2018 |
Taking food fights online: Analysis of Chipotle’s attempt to cultivate conversation with The Scarecrow video R Swenson, N Gilkerson, B Anderson Public Relations Review 42 (4), 695-697, 2016 | 7 | 2016 |
Farmed and dangerous? A case study of Chipotle’s branded entertainment series and polarized reactions to its satirical depiction of farming and agribusiness N Gikerson, R Swenson, B Anderson Journal of Applied Communications 100 (3), 11, 2016 | 6 | 2016 |
The ultimate cliffhanger: Campaign strategies and extreme drinking rituals for turning 21 JM Wolburg, N Gilkerson Journal of Current Issues & Research in Advertising 40 (1), 20-35, 2019 | 3 | 2019 |
Posting, Sharing, and Tweeting a Brand's Politics: Social Media and the Recent Evolution of Online Corporate Activism N Gilkerson ABC-CLIO, 2017 | 3 | 2017 |
Discussion, dialogue, discourse| Understanding dialogue and engagement through communication experts' use of interactive writing to build relationships BD Anderson, R Swenson, ND Gilkerson International Journal of Communication 10, 24, 2016 | 3 | 2016 |
“The Other Hangover”: Implementing and Evaluating an Original, Student-Designed Campaign to Curb Binge Drinking N Gilkerson, M Gross, AM Ahneman Case Studies in Strategic Communication, 2013 | 3 | 2013 |
Interpersonal Communication and Political Campaigns ND Gilkerson, BG Southwell The International Encyclopedia of Interpersonal Communication, 1-9, 2015 | 2 | 2015 |
Interpersonal Communication ND Gilkerson, BG Southwell The International Encyclopedia of Political Communication, 2016 | 1 | 2016 |
Participatory satire? political humor, the Colbert Super PAC Project, and the colliding worlds of late night comedy and modern American politics ND Gilkerson University of Minnesota, 2012 | 1 | 2012 |
A Review of: “Susanna Hornig Priest. Doing Media Research: An Introduction (2nd Ed.).” Thousand Oaks, CA: Sage, 2010, 248 pp., ISBN 978-1-4129-6097-7 … BG Southwell, ND Gilkerson Mass Communication and Society 13 (4), 479-481, 2010 | 1 | 2010 |
Mapping the Road to Maturity: Characteristics of Leading Research, Evaluation & Measurement Programs R Swenson, M Ziviani, N Gilkerson Institute for Public Relations, 2019 | | 2019 |