| Sounds big: The effects of acoustic pitch on product perceptions ML Lowe, KL Haws Journal of Marketing Research 54 (2), 331-346, 2017 | 135 | 2017 |
| The impact of corporate social responsibility on brand sales: An accountability perspective D Nickerson, M Lowe, A Pattabhiramaiah, A Sorescu Journal of Marketing 86 (2), 5-28, 2022 | 65 | 2022 |
| (Im) moral support: The social outcomes of parallel self-control decisions ML Lowe, KL Haws Journal of Consumer Research 41 (2), 489-505, 2014 | 64 | 2014 |
| A quiet disquiet: Anxiety and risk avoidance due to nonconscious auditory priming ML Lowe, KE Loveland, A Krishna Journal of Consumer Research 46 (1), 159-179, 2019 | 41 | 2019 |
| An overture to overeating: The cross-modal effects of acoustic pitch on food preferences and serving behavior M Lowe, C Ringler, K Haws Appetite 123, 128-134, 2018 | 34 | 2018 |
| Ceding and succeeding: How the altruistic can benefit from the selfish in joint decisions M Lowe, H Nikolova, CJ Miller, SL Dommer Journal of Consumer Psychology 29 (4), 652-661, 2019 | 26 | 2019 |
| Confession and self-control: A prelude to repentance or relapse? ML Lowe, KL Haws Journal of Personality and Social Psychology 116 (4), 563, 2019 | 13 | 2019 |
| Sounds big: the cross-modal effects of auditory pitch on product perceptions M Lowe, K Haws ACR North American Advances, 2014 | 1 | 2014 |
| Vocal Similarity and Peripheral Cues on Persuasion NK Hyun, M Lowe, A Krishna OSF, 2023 | | 2023 |
| Learning from Highly Unstructured Data: Insight from Videos, Images and Audio R Hofstetter, JA Berger, A Krishna Advances in Consumer Research 49, 808-813, 2021 | | 2021 |
| Does It Pay to Be Virtuous? Examining Whether and Why Firms Benefit From Their CSR Initiatives D Nickerson, M Lowe, A Pattabhiramaiah Advances in Consumer Research 46, 722-723, 2018 | | 2018 |
| When the Two of Us Care Too Much for Each Other: Subversive Effects of Altruism in Joint Dyadic Decisions. H Nikolova, S Dommer, C Miller, M Lowe Advances in Consumer Research 45, 2017 | | 2017 |
| 17-D: Friends With Benefits: Social Support and Pain of Payment D Abrams, S Bond, M Lowe ACR North American Advances, 2017 | | 2017 |
| Fevered Pitch: Anxiety and Risk Avoidance in Response to Low-Pitch Ambient Sounds M Lowe, KE Loveland, A Krishna Advances in Consumer Research 45, 755-755, 2017 | | 2017 |
| Social navigation in the pursuit of self-control goals ML Lowe Texas A&M University, 2015 | | 2015 |
| Off My Chest and At It Again: Is Confession a Prelude to Repentance Or Relapse? M Lowe, K Haws ACR North American Advances, 2015 | | 2015 |
| Pitch, Threat and Risk Aversion K Loveland, M Lowe ACR North American Advances, 2014 | | 2014 |
| More than Music: Sound and Sonic Elements in Consumer Psychology E Sayin, A Krishna, G Briand-Decré, JC Nunes, A Ordanini, M Lowe, ... Advances in Consumer Research 42, 2014 | | 2014 |
| Of Simple and Social Excuses to Indulge M Scott, GY Nenkov, AM Garvey, LE Bolton, PJ Liu, GJ Fitzsimons, ... Advances in Consumer Research 41, 2013 | | 2013 |
| Camaraderie in Crime: Shared Self-Control Decisions and Affiliation M Lowe, K Haws ACR North American Advances, 2013 | | 2013 |
