Understanding the relationship between customer satisfaction, customer engagement and repeat purchase behaviour DR Sharma, B Singh Vision 27 (4), 449-457, 2023 | 9 | 2023 |
A conceptual model of customer engagement through mobile applications in India S Girija, DR Sharma International Journal of Indian Culture and Business Management 17 (3), 307-320, 2018 | 6 | 2018 |
Antecedents and Consequences of Customer Engagement: A Study of Users of Online Food Delivery Applications. S Girija, DR Sharma South Asian Journal of Management 27 (4), 2020 | 5 | 2020 |
Mediating role of perceived health risk on customer experience and customer satisfaction: Evidence from the airline industry in India during COVID-19 DR Sharma, S Girija, P Merugu International Journal of Global Business and Competitiveness 17 (Suppl 1), 31-45, 2022 | 4 | 2022 |
Exploring dimensions of the customer experience at budget hotels during the COVID-19 pandemic: a netnography approach S Girija, DR Sharma, V Kaushal Qualitative Market Research: An International Journal 26 (4), 320-344, 2023 | 3 | 2023 |
Understanding the influence of mobile in-app price promotions in food delivery apps on customer engagement and advocacy DR Sharma, B Singh, K Jaiswal Indian Journal of Marketing 53 (7), 8-29, 2023 | 3 | 2023 |
Factors influencing the intention to use co-working spaces in emerging markets: an analytic hierarchy process approach S Girija, DR Sharma, T Yeediballi, C Sriramneni Property Management, 2023 | 1 | 2023 |
An investigation of factors influencing student satisfaction with MOOCs in the Indian higher education system DR Sharma, S Girija International Journal of Business Information Systems 43 (4), 443-464, 2023 | | 2023 |
Customer Experience by Design or by Accident S Girija, DR Sharma Crafting Customer Experience Strategy, 117-128, 2021 | | 2021 |
Book Review: Human Drama Inc. Emotional Intelligence in the Workplace DR Sharma Prabandhan: Indian Journal of Management 10 (5), 49-53, 2017 | | 2017 |
A study on customer engagement in service sector through mobile applications in Delhi NCR DR Sharma Banasthali, 0 | | |