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Karan Nilesh Radia
Karan Nilesh Radia
Nirma University
Verified email at nirmauni.ac.in
Title
Cited by
Cited by
Year
Conceptualizing masstige buying behavior: A mixed-method approach
S Purohit, KN Radia
Journal of Business Research 142, 886-898, 2022
442022
Psychological comfort in service relationships: A mixed-method approach
KN Radia, S Purohit, S Desai, J Nenavani
Journal of Retailing and Consumer Services 64, 102824, 2022
182022
Masstige consumption, brand happiness, and brand advocacy: A service perspective
S Purohit, V Arora, KN Radia
International Journal of Consumer Studies 48 (1), e12944, 2024
122024
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Articles 1–3