Proactive learning culture: A dynamic capability and key success factor for SMEs entering foreign markets I Gnizy, W E. Baker, A Grinstein International marketing review 31 (5), 477-505, 2014 | 200 | 2014 |
Big data and its strategic path to value in international firms I Gnizy International Marketing Review 36 (3), 318-341, 2019 | 124 | 2019 |
The role of inter-firm dispersion of international marketing capabilities in marketing strategy and business outcomes I Gnizy Journal of Business Research 105, 214-226, 2019 | 58 | 2019 |
Uncovering the influence of the international marketing function in international firms I Gnizy, A Shoham International Marketing Review 31 (1), 51-78, 2014 | 57 | 2014 |
The empirical link between export dispersion and export performance: A contingency-based approach I Gnizy, JW Cadogan, JS Oliveira, A Nizam International Business Review 26 (2), 239-249, 2017 | 52 | 2017 |
Applying big data to guide firms’ future industrial marketing strategies I Gnizy Journal of Business & Industrial Marketing 35 (7), 1221-1235, 2020 | 32 | 2020 |
Explicating the reverse internationalization processes of firms I Gnizy, A Shoham Journal of Global Marketing 27 (4), 262-283, 2014 | 26 | 2014 |
Power dynamics of the international marketing within firms and how they shape international performance I Gnizy Industrial Marketing Management 57, 148-158, 2016 | 20 | 2016 |
Translating strategy into action: The importance of an agile mindset and agile slack in international business Y Asseraf, I Gnizy International Business Review 31 (6), 102036, 2022 | 18 | 2022 |
Reverse internationalization: A review and suggestions for future research I Gnizy, A Shoham Advances in Global Marketing: A Research Anthology, 59-75, 2018 | 13 | 2018 |
How many eggs in how many baskets? National versus regional diversification strategies and export success JS Oliveira, JW Cadogan, I Gnizy, AN Abdul-Talib Journal of Strategic Marketing 32 (3), 251-265, 2024 | 11 | 2024 |
The effects of cyber regulations and security policies on organizational outcomes: a knowledge management perspective A Hovav, I Gnizy, J Han European Journal of Information Systems 32 (2), 154-172, 2023 | 9 | 2023 |
The power of international marketing functions: Antecedents and consequences I Gnizy, A Shoham Journal of Business-to-Business Marketing 25 (2), 67-89, 2018 | 8 | 2018 |
When does export customer responsiveness strategy contribute to export market competitive advantage? D Miocevic, I Gnizy, JW Cadogan International Marketing Review 40 (3), 497-527, 2023 | 7 | 2023 |
Resource indivisibility, lumpy costs and the multinationality–performance relationship O Ref, I Gnizy International Marketing Review 38 (3), 539-563, 2021 | 7 | 2021 |
Proactive learning culture a dynamic capabiliProactive Learning Culture a dynamic capability and key success factor for SMEs entering Foreign Marketsty and key success factor … I Gnizy, WE Baker, A Grinstein International Marketing Review 31 (5), 477, 2014 | 7 | 2014 |
International marketing doctrine: the use of guiding principles Y Asseraf, I Gnizy, A Shoham International Marketing Review 38 (2), 321-342, 2021 | 5 | 2021 |
Knowledge sharing or knowledge protection? The effects of cyber regulations and security policies on firms’ market orientation and performance A Hovav, I Gnizy Refereed Paper Proceedings, 5, 2017 | 3 | 2017 |
When and how digital novel technologies matter to firm marketing performance I Gnizy Journal of Marketing Analytics, 1-18, 2024 | 2 | 2024 |
Slowing down to speed up: Decision-making styles and international marketing agility Y Asseraf, I Gnizy European Journal of International Management 1 (1), 1, 2023 | 2 | 2023 |