Factors Affecting Makeup Products Online Impulsive Buying Behavior on TikTok F Fadillah, N Kusumawati Proceeding Book of The 6th ICMEM, no. August, 11-13, 2021 | 229 | 2021 |
The Impact of Micro-Influencer on Brand Image and Purchase Intention in Local Culinary Products on Instagram GFR Zaharani, N Kusumawati, F Aprilianty Proceeding B. 6th ICNEM, no, 11-13, 2021 | 157 | 2021 |
The Effect of Instagram on Customer Relationship, Customer Equity, and Purchase Intention Towards Luxury Fashion Brands D Natiqa, N Kusumawati, F Aprilianty Proceedings of the 4th International Conference on Economics, Business and …, 2022 | 133 | 2022 |
Effects of colour towards underwear choice based on electroencephalography (EEG) F Aprilianty, MS Purwanegara, Suprijanto Australasian Marketing Journal 24 (4), 331-336, 2016 | 32 | 2016 |
The impact buy now pay later feature towards online buying decision in e-commerce Indonesia F Aprilianty International Journal of Business and Technology Management 4 (3), 155-162, 2022 | 11 | 2022 |
Consumer perception and the evaluation to adopt augmented reality in furniture retail mobile application MA Ramdani, PF Belgiawan, F Aprilianty, MS Purwanegara Binus Business Review 13 (1), 41-56, 2022 | 10 | 2022 |
The Effect of Nano-Influencers on Instagram Toward Consumer Purchase Decision on Local Skincare Brand SAM Lie, F Aprilianty International Journal of Business and Technology Management 4 (3), 362-376, 2022 | 8 | 2022 |
The Effect of Gojek’s Gamification Strategy (GoClub) Towards Customer Loyalty A Shahisa, F Aprilianty Asian Journal of Research in Business and Management 4 (3), 214-228, 2022 | 8 | 2022 |
The influence of Victoria’s Secret new brand image in generating brand trust, brand prestige, brand love, and brand loyalty ZA Ratnadewi, F Aprilianty, AR Qastharin, N Hidayanti Diponegoro International Journal of Business 5 (2), 119-134, 2022 | 7 | 2022 |
The Effect of Live Streaming Feature on the E-commerce Platforms Towards Customers’ Purchase Decisions in Indonesia CS Addison, F Aprilianty International Journal of Business and Technology Management 4 (3), 350-361, 2022 | 6 | 2022 |
The Impact of TikTok Fashion Haul Videos Towards Generation Z's Purchase Decision in Indonesia MC Pangalila, F Aprilianty International Journal of Business and Technology Management 4 (3), 391-401, 2022 | 5 | 2022 |
Factors influencing supplier performance: evidence from farmers in West Java, Indonesia A Aprianingsih, MS Purwanegara, F Aprilianty International Journal Supply Chain Management 7 (2), 150-158, 2018 | 5 | 2018 |
Detecting buyer's role effects to achieve collaborative business relationships in the agriculture business, using electroencephalogram (EEG) F Aprilianty, MS Purwanegara, WKW Ismail International Journal of Agricultural Resources, Governance and Ecology 14 …, 2018 | 5 | 2018 |
Using Electroencephalogram (EEG) to understand the effect of price perception on consumer preference F Aprilianty, MS Purwanegara The Asian Journal of Technology Management 9 (1), 58, 2016 | 5 | 2016 |
Barriers analysis on consumer usage intention of freelance marketplace in Indonesia PR Putinagari, F Aprilianty Malaysian Journal of Social Sciences and Humanities (MJSSH) 6 (8), 578-589, 2021 | 4 | 2021 |
A study of national payment gateway system in indonesia R Nurfahrohim, F Aprilianty Proceedings of the 4th ICMEM, 2019 | 4 | 2019 |
The role of multidimensional perceived value, trust and commitment to achieve collaboration in West Java agribusiness N Larasati, MS Purwanegara, F Aprilianty International Journal of Agricultural Resources, Governance and Ecology 15 …, 2019 | 4 | 2019 |
The influence of branded web series towards purchase intention of telecommunication provider (case study: XL Axiata) GA Martiawan ADVANCED INTERNATIONAL JOURNAL OF BUSINESS, ENTREPRENEURSHIP AND SME'S …, 2021 | 3 | 2021 |
The Relationship Of Nonmainstream Brand Ambassador Qualities Towards Purchase Decision Of Ms Glow For Men M Alan, F Aprilianty International Journal of Business and Economy 4 (3), 260-275, 2022 | 2 | 2022 |
Assessing Indonesian consumer adoption of electric vehicles using the extended utaut2 model N Irfanto, F Aprilianty International Journal of Business and Economy 4 (3), 74-87, 2022 | 2 | 2022 |