| The fashion‐conscious behaviours of mature female consumers J Nam, R Hamlin, HJ Gam, JH Kang, J Kim, P Kumphai, C Starr, ... International journal of consumer studies 31 (1), 102-108, 2007 | 314 | 2007 |
| Purchase intention of Chinese consumers toward a US apparel brand: A test of a composite behavior intention model B Jin, JH Kang Journal of consumer marketing 28 (3), 187-199, 2011 | 261 | 2011 |
| Face or subjective norm? Chinese college students’ purchase behaviors toward foreign brand jeans B Jin, JH Kang Clothing and Textiles Research Journal 28 (3), 218-233, 2010 | 68 | 2010 |
| Understanding important hotel attributes from the consumer perspective over time S Jang, T Liu, JH Kang, H Yang Australasian Marketing Journal 26 (1), 23-30, 2018 | 63 | 2018 |
| The impact of moral philosophy and moral intensity on purchase behavior toward sustainable textile and apparel products H Hong, JH Kang Fashion and Textiles 6 (1), 16, 2019 | 44 | 2019 |
| Can college students’ global competence be enhanced in the classroom? The impact of cross-and inter-cultural online projects JH Kang, SY Kim, S Jang, AR Koh Innovations in Education and Teaching International 55 (6), 683-693, 2018 | 40 | 2018 |
| The effects of out-of-stock, return, and cancellation amounts on the order amounts of an online retailer J Son, JH Kang, S Jang Journal of Retailing and Consumer Services 51, 421-427, 2019 | 28 | 2019 |
| Similarities and differences in forming purchase intention toward a US apparel brand: a comparison of Chinese and Indian consumers B Jin, M Gavin, JH Kang Journal of the Textile Institute 103 (10), 1042-1054, 2012 | 17 | 2012 |
| Challenges in Western‐Chinese business relationships: the Chinese perspective B Jin, H Yu, J Hye Kang Marketing Intelligence & Planning 31 (2), 179-192, 2013 | 14 | 2013 |
| The positive emotion elicitation process of Chinese consumers toward a US apparel brand: a cognitive appraisal perspective JH Kang Oklahoma State University, 2007 | 14 | 2007 |
| Positive consumption emotion to purchase intention cross-cultural evidence from China and India JH Kang, B Jin Marketing Dynamism & Sustainability: Things Change, Things Stay the Same …, 2015 | 12 | 2015 |
| Antecedents and outcomes of global sourcing and information technology in the US apparel supply chain B Jin, JH Kang Journal of the Textile Institute 104 (1), 57-66, 2013 | 11 | 2013 |
| Doing business with China: curriculum internationalisation through an infusion method B Jin, J Swinney, H Cao, G Muske, J Nam, JH Kang Innovations in Education and Teaching International 48 (2), 171-181, 2011 | 11 | 2011 |
| Characteristics of extreme sports participants' lifestyles and sportswear benefits sought-A comparison between participants of extreme and traditional sports SM Cho, JH Kang, AR Koh Journal of the Korean Society of Clothing and Textiles 34 (12), 2051-2061, 2010 | 8 | 2010 |
| Improving society and the planet: Sustainability and fashion post-pandemic J Strübel, S Goswami, JH Kang, R Leger Sustainability 15 (17), 12846, 2023 | 5 | 2023 |
| Korean college students' purchase intention of foreign jeans brands-Applying an integrated behavioral intention model JH Kang, BH Jin Journal of the Korean Society of Clothing and Textiles 34 (8), 1341-1351, 2010 | 4 | 2010 |
| Sustainable development-An application to apparel supply chain management K Ji-Hye, J Byoung-Ho Journal of the Korean Society of Clothing and Textiles 30 (6), 829-839, 2006 | 4 | 2006 |
| Promotion effectiveness of coupons and reward points by fashion product categories at an online retailer S Jang, JH Kang, J Son Journal of channel and retailing 22 (3), 1-17, 2017 | 3 | 2017 |
| Purchase Intention of Socially Responsible Apparel Goods: Investigating Consumers Cross-Culturally JH Kang, JM Kozar Marketing Challenges in a Turbulent Business Environment: Proceedings of the …, 2016 | 3 | 2016 |
| The Strengths and Weaknesses of Amazon. com and Macy’s as Fashion Retailers A Simmons, JH Kang International Textile and Apparel Association Annual Conference Proceedings …, 2018 | 1 | 2018 |