| Kaedah penyelidikan komunikasi dan sains sosial SA Idid DBP, 1992 | 342 | 1992 |
| Social media use for information-sharing activities among youth in Malaysia S Wok, SA Idid, N Misman, SA Rahim Journalism and mass communication 2 (11), 1029-1047, 2012 | 42 | 2012 |
| The media and public agenda among the Malay and Chinese communities during the 2008 Malaysian General Elections SA Idid, PK Chang Asian social science 8 (5), 107-115, 2012 | 34 | 2012 |
| Public relations in Malaysia from its colonial past to current practice SA Idid Sriramesh, K.(2004). Public Relations in Asia. Australia: Thomson Learning …, 2004 | 34 | 2004 |
| PR practitioners’ use of social media: validation of an online relationship management model applying structural equation modeling M El-Kasim, SA Idid Jurnal Komunikasi: Malaysian Journal of Communication 33 (1), 212-228, 2017 | 20 | 2017 |
| Malaysia's General Election 1995: People, Issues, and Media Use A Idid, M Buyong Jabatan Komunikasi, Universiti Kebangsaan Malaysia & Asia Foundation, Kuala …, 1995 | 17 | 1995 |
| Peranan media massa dalam pilihan raya umum A Idid Penerbit Universiti Islam Antarabangsa, 2011 | 16 | 2011 |
| Malaysia at 50: Achievements and aspirations A Idid Cengage Learning Asia, 2008 | 16 | 2008 |
| Media, ethnicity and national unity: a Malaysian report SA Idid, L Pawanteh Media Asia 16 (2), 78-90, 1989 | 16 | 1989 |
| The relationships of individual well-being and working environment with job satisfaction among factory workers in Malaysia AMA Manaf, TSATM Azman, M Buyong, SA Idid Intellectual discourse, 221–243-221–243, 2019 | 15 | 2019 |
| Research on the state of social media studies in Malaysia: 2004-2015 NAA Rahman, MSH Hassan, MN Osman, M Waheed Malaysian Journal of Communication 33 (4), 38-55, 2017 | 15 | 2017 |
| Institute of public relations Malaysia: a historical perspective A Idid International Islamic University Malaysia, 2005 | 15 | 2005 |
| Press freedom and responsibility in a developing society S Arabi Idid Media Asia 23 (3), 146-149, 1996 | 14 | 1996 |
| Professional values, ethics, and professionalism of public relations practitioners SA Idid, MF Arandas Idid, SA, & Arandas, MF (2016). Professional values, ethics, and …, 2016 | 13 | 2016 |
| The past and coming communication journey in Malaysia SA Idid Malaysian Journal of Communication 30 (30), 1-16, 2014 | 13 | 2014 |
| Perhubungan awam di Malaysia: satu kajian tentang pengamal di Malaysia SA Idid, Mohd. Safar Hasim Universiti Kebangsaan Malaysia, 1995 | 12 | 1995 |
| Framing the first Palestinian general elections by Malaysia’s New Straits Times MF Arandas, CP Kee, EMW Mohamad, SA Idid Jurnal Komunikasi: Malaysian Journal of Communication 35 (2), 141-158, 2019 | 11 | 2019 |
| Beauty, brain and brawn in public relations SA Idid Fakulti Sains Kemasyarakatan Dan Kemanusiaan, Universiti Kebangsaan Malaysia, 1998 | 11 | 1998 |
| PR practitioners' roles in crisis management: Malaysian perspectives. ZA Ahmad, SA Idid Asia Pacific Public Relations Journal 22, 2020 | 9 | 2020 |
| Agenda setting: Probing the issues during the 13th general election SA Idid Jurnal Komunikasi: Malaysian Journal of Communication 33 (2), 1-12, 2017 | 9 | 2017 |