| Readiness factors for information technology adoption in SMEs: testing an exploratory model in an Indian context J Nair, A Chellasamy, BNB Singh Journal of Asia Business Studies 13 (4), 694-718, 2019 | 114 | 2019 |
| Environmental pollution risk analysis and management in textile industry: a preventive mechanism V Jaganathan, P Cherurveettil, A Chellasamy, MS Premapriya European Scientific Journal, 2014 | 45 | 2014 |
| Assessment and evaluation of production efficiencies in textile industry through quality of work life J Venkatesh, C Aarthy Autex Research Journal 13 (4), 118-121, 2013 | 9 | 2013 |
| Examining university students’ attitude towards e-learning and their academic achievement during COVID-19 GS Prakasha, R Sangeetha, SM Almeida, A Chellasamy International Journal of Information and Education Technology 12 (10), 1056-1064, 2022 | 8 | 2022 |
| Threats in Implementation of ERP Applications J Venkatesh, C Aarthy International Journal of Marketing Financial Services and Management …, 2012 | 7 | 2012 |
| Social media disengagement among gen y and gen z: a quantitative investigation A Chellasamy, SM Almeida, GS Prakash, A Nagarathinam, S Rangasamy Media Literacy and Academic Research 5 (1), 230-252, 2022 | 6 | 2022 |
| Technological change perspective for ERP implementation in small and medium enterprises J Nair, A Chellasamy Start-Ups and SMEs: Concepts, Methodologies, Tools, and Applications, 1506-1516, 2020 | 6 | 2020 |
| An Overview of Augmenting AI Application in Healthcare A Chellasamy, A Nagarathinam Computer Networks, Big Data and IoT: Proceedings of ICCBI 2021, 397-407, 2022 | 5 | 2022 |
| Antecedent factors in adolescents consumer socialization process through social media A Chellasamy, J Nair ICT for an Inclusive World: Industry 4.0–Towards the Smart Enterprise, 191-208, 2020 | 5 | 2020 |
| Consumer Perception and Purchasing Behavior towards Counterfeit Products-Effect on Original Brand Image A Chellasamy, AS Varma, N Paarakh vol 7, 128-136, 2020 | 4 | 2020 |
| Continuing issues in the use of pesticides for procuring life in developing countries J Venkatesh, S Priya, M Balasubramaniam, C Aarthy, S Thenmozhi, ... Life Science Journal-Acta Zhengzhou University Overseas Edition 9 (4), 304-308, 2012 | 4 | 2012 |
| Revolutionizing healthcare: decentralized data management of iot devices using blockchain technology K Rajamohan, S Rangasamy, S Nayak, R Anuradha, A Chellasamy Blockchain Technology in Healthcare Applications, 153-174, 2022 | 3 | 2022 |
| Operation of Enterprise Resource Planning System Implementation Compatibility towards Technical Advancement C Aarthy, S Thenmozhi, P Balasubramanie Journal of Computer Science 9 (2), 169-175, 2013 | 3 | 2013 |
| Role of ICT in Distribution of Knowledge in Agricultural Sector – Its Efficacy and Scope J Venkatesh, S Sekar, A C, TSBP Balasubramanian. M The International Journal of Computer Science & Application 1 (5), 8-15, 2012 | 3 | 2012 |
| Green Data Centers: A Review of Current Trends and Practices A Nagarathinam, A Chellasamy, K Antonysamy, V Saravanan, ... Technology-Driven Business Innovation: Unleashing the Digital Advantage …, 2024 | 2 | 2024 |
| Smart City-Far and Near Dream in Indian Context N Aishwarya, A Chellasamy, S Bhaghat International Journal of Computer Applications 174 (12), 25-31, 2021 | 2 | 2021 |
| Beyond Humour: How Memes Shape Brand Associations and Drive Purchase Choices PM Surya, A Chellasamy, A Nagarathinam, S Pachiyappan, SR Deepika Technology-Driven Business Innovation: Unleashing the Digital Advantage …, 2024 | 1 | 2024 |
| Voices of the Future: Generation Z’s Views on AI’s Ethical and Social Impact A Gupta, RS Pranathy, M Binny, A Chellasamy, A Nagarathinam, ... Technology-Driven Business Innovation: Unleashing the Digital Advantage …, 2024 | 1 | 2024 |
| Brand centric transmutation: A way to enhance customer’s loyalty in fashion retail market S Bhagat, N Aishwarya, A Chellasamy JIMS8M The Journal of Indian Management & Strategy 28 (2), 14-22, 2023 | 1 | 2023 |
| Modeling the Intention to Use AI Healthcare Chabot’s in the Indian Context A Nagarathinam, A Chellasamy, N Elangovan, S Rengasamy International Conference on Emerging Technologies and Intelligent Systems …, 2022 | 1 | 2022 |
Dr Aishwarya NagarathinamAssistant ProfessorVerified email at christuniversity.in
