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Prof (Dr.) Surabhi Singh
Prof (Dr.) Surabhi Singh
Aligarh Muslim University
Verified email at glbimr.org - Homepage
Title
Cited by
Cited by
Year
Examining Maslow’s Hierarchy Need Theory in the Social Media Adoption
S Ghatak, S Singh
FIIB Business Review 8 (4), 292-302, 2019
562019
Impact of neuromarketing applications on consumers
S Singh
Journal of Business and Management 26 (2), 33-52, 2020
462020
Artifical intelligence and crm: A case of telecom industry
S Dixit
Adoption and Implementation of AI in Customer Relationship Management, 92-114, 2022
162022
Investigating E-Wallet Adoption in India: Extending the TAM model
S Singh, S Ghatak
International Journal of E Business Research, 2021
162021
Investigating consumer satisfaction towards mobile marketing
DS Singh
Journal of International Technology and Information Management 28 (2), 93-108, 2019
142019
Impact of artificial intelligence on customer loyalty in the Indian retail industry
K Bedi, M Bedi, R Singh
Adoption and implementation of AI in customer relationship management, 26-39, 2022
132022
Impact of Digital Marketing on India Rural Banking
S Singh
AIMA Journal of Management and Research 10 (2/4), 1to5, 2016
122016
Digital marketing in online education services
S Singh
International Journal of Online Marketing (IJOM) 7 (3), 20-29, 2017
112017
Affiliate Marketing and Customer Satisfaction
S Singh
Driving Traffic and Customer Activity Through Affiliate Marketing, 1-10, 2017
102017
GWALIOR MANAGEMENT ACADEMY
PS Bhadouria
WAY 87, 0
10
Affiliate marketing strategy of Amazon India
J Kaur, D Wadera
Driving Traffic and Customer Activity Through Affiliate Marketing, 33-50, 2018
82018
Driving Traffic and customer activity through affiliate marketing
S Singh
10.4018/978-1-5225-2656-8, 2017
82017
The bioactive potential of phytohormones: a review. Biotechnol Rep 35: e00748
A Mukherjee, AK Gaurav, S Singh, S Yadav, S Bhowmick, S Abeysinghe, ...
72022
A Study of Perfumes Buying Behavior of Consumers in India
S Singh
Journal of Advanced Research in Operational & Marketing Management 1 (1&2), 2015
72015
Service Innovation Through Blockchain Technology in the Tourism and Hospitality Industry: Applications, Trends, and Benefits
A Singh, SC Hassan
Service Innovations in Tourism: Metaverse, Immersive Technologies, and …, 2024
62024
Analysing applications of Neuromarketing in efficacy of programmatic advertising
S Singh, R Bajaj, AA Syed
Journal of Consumer Behaviour, 2023
6*2023
AI and Customer Experience in the Fashion Industry
J Kaur, S Singh, R Singh
Adoption and Implementation of AI in Customer Relationship Management, 127-138, 2022
62022
Industry 5.0 and digital innovations: antecedents to sustainable business model
P Shukla, S Singh
Transformation for sustainable business and management practices: Exploring …, 2023
52023
Adoption and Implementation of AI in Customer Relationship Management
S Singh
https://www.igi-global.com/book/adoption-implementation-customer …, 2021
52021
Examining Success Factors of Social Entrepreneurship
S Singh
Journal of Asia Entrepreneurship and Sustainability; Tauranga, 15 (2), 109 131, 2019
52019
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