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Mariachiara Colucci
Mariachiara Colucci
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Title
Cited by
Cited by
Year
Close the loop: Evidence on the implementation of the circular economy from the Italian fashion industry
M Colucci, A Vecchi
Business Strategy and the Environment 30 (2), 856-873, 2021
1262021
Managing brand extension via licensing: An investigation into the high-end fashion industry
M Colucci, E Montaguti, U Lago
International journal of research in marketing 25 (2), 129-137, 2008
772008
An empirical investigation of the drivers of CSR talk and walk in the fashion industry
M Colucci, A Tuan, M Visentin
Journal of Cleaner Production 248, 119200, 2020
582020
Generation Y: Evidences from the fast-fashion market and implications for targeting
M Colucci, D Scarpi
Journal of business theory and practice 1 (1), 1-7, 2013
542013
Creativity in social networks
G Cattani, S Ferriani, M Colucci
The Oxford handbook of creative industries 2, 75-95, 2015
382015
Got to be real: An investigation into the co-fabrication of authenticity by fashion companies and digital influencers
M Colucci, M Pedroni
Journal of Consumer Culture 22 (4), 929-948, 2022
312022
Chanel’s creative trajectory in the field of fashion: The optimal network structuration strategy
G Cattani, M Colucci, S Ferriani
Multidisciplinary contributions to the science of creative thinking, 117-132, 2016
162016
Brand measurement scales and underlying cognitive dimensions
M Visentin, M Colucci, GL Marzocchi
International Journal of Market Research 55 (1), 43-57, 2013
132013
Style and substance: a case study of the expansion of mature business-to-business relationships in the Italian clothing industry
M Colucci, M Visentin
Journal of Business & Industrial Marketing 32 (1), 153-166, 2017
112017
From the margins to the core of Haute Couture: the entrepreneurial journey of Coco Chanel
G Cattani, M Colucci, S Ferriani
Enterprise & Society 24 (2), 546-588, 2023
82023
Mediatized fashion: State of the art and beyond
M Colucci, M Pedroni
ZoneModa Journal 11 (1), III-XIV, 2021
72021
Small firms’ relationships and knowledge acquisition: an empirical investigation
M Colucci, M Presutti
Managing complexity and change in SMEs: Frontiers in European research 50, 2006
52006
Assessing consumers’ propensity towards product-service systems in the fashion industry: A cross-national comparison between Russia and Italy
D Demyanova, M Colucci, ES Silva, A Vecchi
Journal of Cleaner Production 428, 139302, 2023
42023
Genuine representation of brands: a new method of representing unbiased brand-by-attribute perceptions
M Visentin, M Colucci, G Marzocchi
Journal of the Operational Research society 62 (6), 1120-1127, 2011
42011
Continuity and variety: The allocation of symbolic rewards in elite Italian winemaking
M Colucci, M Visentin
International Journal of Arts Management, 41-53, 2019
22019
Creativity, legitimacy, and social structure: a core-periphery perspective
G Cattani, S Ferriani, M Colucci
Jones C, Lazersen M, and Sapsed, J. The Oxford Handbook of the Creative …, 2015
22015
Only the Ugly Face? A Theoretical Model of Brand Dilution
E Bacchiega, M Colucci, V Denicolò, M Magnani
Management Science 70 (5), 3182-3199, 2024
12024
Ephemeral who? Evidence from the reconversion process implemented by Italian fashion companies in response to the COVID‐19 pandemic
A Vecchi, M Colucci
European Management Review 21 (1), 9-30, 2024
12024
Rethinking Fashion Brands in The Era of Digital Media
M Colucci, M Pedroni
Dipartimento delle Arti–Alma Mater Studiorum–Università di Bologna 11 (1), 1-124, 2021
12021
Fashion industry: is it really walking and talking CSR?
M Colucci, A Tuan, M Visentin
CSR COMMUNICATION CONFERENCE, 152, 2019
12019
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