Sport and social media research: A review K Filo, D Lock, A Karg Sport management review 18 (2), 166-181, 2015 | 1024 | 2015 |
Strategic Sport Marketing D Shilbury, H Westerbeek, S Quick, D Funk, A Karg Allen & Unwin 4, 338, 2014 | 803* | 2014 |
Prospecting non-fungible tokens in the digital economy: Stakeholders and ecosystem, risk and opportunity KB Wilson, A Karg, H Ghaderi Business Horizons 65 (5), 657-670, 2022 | 288 | 2022 |
Sport Management in Australia; An organisational overview D Shilbury, P Phillips, A Karg, K Rowe Allen & Unwin, 2017 | 215 | 2017 |
Community-oriented practice: Examining corporate social responsibility and development activities in professional sport K Rowe, A Karg, E Sherry Sport Management Review 22 (3), 363-378, 2019 | 108 | 2019 |
Fantasy sport participation as a complement to traditional sport consumption AJ Karg, H McDonald Sport Management Review 14 (4), 327-346, 2011 | 107 | 2011 |
Managing co-creation in professional sports: The antecedents and consequences of ritualized spectator behavior H McDonald, AJ Karg Sport Management Review 17 (3), 292-309, 2014 | 102 | 2014 |
Measuring season ticket holder satisfaction: Rationale, scale development and longitudinal validation H McDonald, AJ Karg, A Vocino Sport Management Review 16 (1), 41-53, 2013 | 80 | 2013 |
Leveraging fans' global football allegiances to build domestic league support H McDonald, AJ Karg, D Lock Asia Pacific journal of marketing and logistics 22 (1), 67-89, 2010 | 78 | 2010 |
Social capital and sport events: spectator attitudinal change and the Homeless World Cup E Sherry, A Karg, F O'May Sport in society 14 (1), 111-125, 2011 | 72 | 2011 |
Predicting which season ticket holders will renew and which will not H McDonald, AJ Karg, C Leckie European Sport Management Quarterly 14 (5), 503-520, 2014 | 71 | 2014 |
Sport and social media research: A review. Sport Management Review, 18 (2), 166–181 K Filo, D Lock, A Karg | 64 | 2015 |
Sport consumer behavior research: Improving our game D Funk, D Lock, A Karg, M Pritchard Journal of Sport Management 30 (2), 113-116, 2016 | 61 | 2016 |
Built to last: Relationship quality management for season ticket holders MA Lee, T Kunkel, DC Funk, A Karg, H McDonald European Sport Management Quarterly 20 (3), 364-384, 2020 | 52 | 2020 |
Segmenting initial fans of a new team: A taxonomy of sport early adopters H McDonald, C Leckie, A Karg, N Zubcevic‐Basic, D Lock Journal of Consumer Behaviour 15 (2), 136-148, 2016 | 47 | 2016 |
New brands: Contextual differences and development of brand associations over time J Daniels, T Kunkel, A Karg Journal of Sport Management 33 (2), 133-147, 2019 | 44 | 2019 |
Channel Preferences Among Sport Consumers: Profiling Media-Dominant Consumers. A Karg, H McDonald, C Leckie Journal of Sport Management 33 (4), 2019 | 43 | 2019 |
‘Game, Set, Match’: An exploration of congruence in Australian disability sport sponsorship HK Macdougall, SN Nguyen, AJ Karg Sport Management Review 17 (1), 78-89, 2014 | 42 | 2014 |
Quantifying the positive effects of sponsor level, length, prominence and relatedness on recall and residual recall rates over time H McDonald, A Karg Journal of Marketing Communications 21 (5), 372-391, 2015 | 36 | 2015 |
The effect of digital integrated marketing communications on not-for-profit sport consumption behaviors D Whitburn, A Karg, P Turner Journal of sport management 34 (5), 417-434, 2020 | 33 | 2020 |