The role of atmospheric cues in online impulse-buying behavior A Floh, M Madlberger Electronic commerce research and applications 12 (6), 425-439, 2013 | 675 | 2013 |
What keeps the e-banking customer loyal? A multigroup analysis of the moderating role of consumer characteristics on e-loyalty in the financial service industry. A Floh, H Treiblmaier A Multigroup Analysis of the Moderating Role of Consumer Characteristics on …, 2006 | 594 | 2006 |
Unternehmens-und Marketingkommunikation: Handbuch für ein integriertes Kommunikationsmanagement M Bruhn, A Floh der markt 44, 174-174, 2005 | 431 | 2005 |
Further insights into perceived value and consumer loyalty: A “green” perspective M Koller, A Floh, A Zauner Psychology & Marketing 28 (12), 1154-1176, 2011 | 410 | 2011 |
Testing retail marketing-mix effects on patronage: A meta-analysis M Blut, C Teller, A Floh Journal of retailing 94 (2), 113-135, 2018 | 299 | 2018 |
Effective entrepreneurial marketing on Facebook–A longitudinal study M Fink, M Koller, J Gartner, A Floh, R Harms Journal of business research 113, 149-157, 2020 | 226 | 2020 |
Taking a deeper look at online reviews: The asymmetric effect of valence intensity on shopping behaviour A Floh, M Koller, A Zauner Journal of Marketing Management 29 (5-6), 646-670, 2013 | 201 | 2013 |
Customer segmentation using unobserved heterogeneity in the perceived-value–loyalty–intentions link A Floh, A Zauner, M Koller, T Rusch Journal of Business Research 67 (5), 974-982, 2014 | 192 | 2014 |
The impact of competition and cooperation on the performance of a retail agglomeration and its stores C Teller, A Alexander, A Floh Industrial marketing management 52, 6-17, 2016 | 139 | 2016 |
Adaptive resilience and the competition between retail and service agglomeration formats: an international perspective C Teller, S Wood, A Floh Journal of Marketing Management 32 (17-18), 1537-1561, 2016 | 75 | 2016 |
Costumer value Kundenvorteile schaffen Unternehmensvorteile: Verlag Thexis, Universität St. Gallen, 2004, 797 Seiten C Belz, T Bieger, A Floh der markt 44, 55-55, 2005 | 50 | 2005 |
Online fundraising for environmental nonprofit organizations I Pollach, H Treiblmaier, A Floh Proceedings of the 38th Annual Hawaii international conference on system …, 2005 | 48 | 2005 |
Antecedents of the adoption of e-payment services in the public sector H Treiblmaier, A Pinterits, A Floh ICIS 2004, 2004 | 48 | 2004 |
Support for corporate social responsibility among generation Y consumers in advanced versus emerging markets M Luger, KM Hofer, A Floh International Business Review 31 (2), 101903, 2022 | 41 | 2022 |
Working on a dream: sustainable organisational change in SMEs using the example of the Austrian wine industry I Hatak, A Floh, A Zauner Review of managerial science 9, 285-315, 2015 | 35 | 2015 |
Service quality in social media communication of NPOs: The moderating effect of channel choice J Gartner, M Fink, A Floh, F Eggers Journal of Business Research 137, 579-587, 2021 | 30 | 2021 |
The adoption of public e-payment services H Treiblmaier, A Pinterits, A Floh Journal of e-Government 3 (2), 33-51, 2006 | 28 | 2006 |
Success factors of internet payment systems H Treiblmaier, A Pinterits, A Floh International Journal of Electronic Business 6 (4), 369-385, 2008 | 27 | 2008 |
Persuasibility and the self–Investigating heterogeneity among consumers M Koller, A Floh, A Zauner, T Rusch Australasian marketing journal 21 (2), 94-104, 2013 | 16 | 2013 |
Online fundraising for nonprofit organizations I Pollach, H Treiblmaier, A Floh Transactions on Advanced Research 1 (2), 56-62, 2005 | 15 | 2005 |