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Citations per year
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Cited by
All
Since 2019
Citations
14
14
h-index
1
1
i10-index
1
1
0
8
4
2021
2022
2023
2024
1
3
7
2
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Sangeeta Devanathan
Assistant Professor in Marketing,
Jain University
Verified email at cms.ac.in
Marketing
Branding
Luxury Management
Articles
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Cited by
Cited by
Year
Indian consumers’ assessment of ‘luxuriousness’: A comparison of Indian and Western luxury brands
S Devanathan
IIM Kozhikode Society & Management Review 9 (1), 84-95
, 2020
13
2020
Exploring Identifiers in the Luxury Consumer Segment–an Indian Perspective
S Devanathan
International Journal of Professional Business Review: Int. J. Prof. Bus …
, 2023
1
2023
Tracing the Characteristics and Consequences of Luxury Through a Review of Literature
S Devanathan
International Journal of Professional Business Review 8 (11), e03870-e03870
, 2023
2023
Quantifying Luxuriousness: A Q-Sort Approach
S Devanathan, S Ghosal
IUP Journal of Brand Management 20 (2), 5-20
, 2023
2023
Exploring ‘Luxury Brand Management'as a Separate Area of Study
S Devanathan
Nitte Management Review, 8-19
, 2018
2018
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