Articles with public access mandates - Steve HoefflerLearn more
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CONSUMERS’RESPONSE TO REALLY NEW PRODUCTS: A COHESIVE SYNTHESIS OF CURRENT RESEARCH AND FUTURE RESEARCH DIRECTIONS
S Feurer, S Hoeffler, M Zhao, M Herzenstein
International Journal of Innovation Management 25 (08), 2150092, 2021
Mandates: Social Sciences and Humanities Research Council, Canada
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