Decoding service brand image through user-generated images M Bakri, J Krisjanous, JE Richard Journal of Services Marketing 34 (4), 429-442, 2020 | 49 | 2020 |
Examining sojourners as visual influencers in VFR (visiting friends and relatives) tourism: A rhetorical analysis of user-generated images M Bakri, J Krisjanous, JE Richard Journal of Travel Research 62 (8), 1685-1706, 2023 | 7 | 2023 |
More than words: decoding the influence of user-generated images on visiting friends and relatives (VFR) tourism M Bakri Open Access Te Herenga Waka-Victoria University of Wellington, 2021 | 2 | 2021 |
Image‐Generated Word‐of‐Mouth: A Catalyst for Visiting Friends and Relatives (VFR) Tourism? M Bakri, JE Richard, J Krisjanous International Journal of Tourism Research 26 (4), e2735, 2024 | | 2024 |
Liminal digital birthspaces: social media and consumer proactivity for well-being M Bakri, J Davey, J Krisjanous, R Maude Journal of Services Marketing 37 (8), 1059-1074, 2023 | | 2023 |
MARK202: Marketing: Consumer Behaviour M Bakri Te Herenga Waka—Victoria University of Wellington, 2023 | | 2023 |