| Commodification, culture and tourism R Shepherd Tourist studies 2 (2), 183-201, 2002 | 586 | 2002 |
| UNESCO and the Politics of Cultural Heritage in Tibet R Shepherd Journal of contemporary Asia 36 (2), 243-257, 2006 | 147 | 2006 |
| Why Heidegger did not travel: Existential angst, authenticity, and tourist experiences RJ Shepherd Annals of Tourism Research 52, 60-71, 2015 | 141 | 2015 |
| Heritage management, tourism, and governance in China: Managing the past to serve the present RJ Shepherd, L Yu Springer Science & Business Media, 2012 | 119 | 2012 |
| Faith in heritage: Displacement, development, and religious tourism in contemporary China RJ Shepherd Routledge, 2016 | 90 | 2016 |
| When culture goes to market: Space, place and identity in an urban marketplace RJ Shepherd Peter Lang, 2008 | 51 | 2008 |
| Cultural preservation, tourism and ‘donkey travel’on China’s frontier R Shepherd Asia on Tour, 269-279, 2008 | 50 | 2008 |
| Fieldwork without remorse: Travel desires in a tourist world R Shepherd Consumption, Markets and Culture 6 (2), 133-144, 2003 | 49 | 2003 |
| Cultural heritage, UNESCO, and the Chinese state: Whose heritage and for whom? R Shepherd Heritage Management 2 (1), 55-79, 2009 | 34 | 2009 |
| Perpetual unease or being at ease?--Derrida, Daoism, and the'metaphysics of presence' RJ Shepherd Philosophy East and West, 227-243, 2007 | 31 | 2007 |
| Tourism, heritage, and sacred space: Wutai Shan, China R Shepherd, L Yu, G Huimin Journal of heritage tourism 7 (2), 145-161, 2012 | 30 | 2012 |
| Historicity, fieldwork, and the allure of the post-modern: A reply to Ryan and Gu RJ Shepherd Tourism Management 32 (1), 187-190, 2011 | 17 | 2011 |
| When sacred space becomes a heritage place: Pilgrimage, worship, and tourism in contemporary China RJ Shepherd International Journal of Religious Tourism and Pilgrimage 6 (1), 5, 2018 | 14 | 2018 |
| ‘A green and sumptuous garden’: authenticity, hybridity, and the Bali Tourism Project R Shepherd South East Asia Research 10 (1), 63-97, 2002 | 14 | 2002 |
| UNESCO’s tangled web of preservation: Community, heritage and development in China RJ Shepherd Journal of Contemporary Asia 47 (4), 557-574, 2017 | 10 | 2017 |
| Localism meets globalization at an American street market R Shepherd Globalization from Below, 186-202, 2012 | 9 | 2012 |
| Partners in Paradise: Tourism Practices, Heritage Policies, and Anthropological Sites R Shepherd Peter Lang, 2011 | 9 | 2011 |
| Cosmopolitanism nationalism and the heritage of shame: comfort women memorials and the legacy of slavery in the United States R Shepherd International Journal of Cultural Policy 25 (2), 125-139, 2019 | 8 | 2019 |
| The social impact of heritage RJ Shepherd, L Yu, RJ Shepherd, L Yu Heritage management, tourism, and governance in China: Managing the past to …, 2013 | 5 | 2013 |
| “I bought this at eastern market”: Vending, value, and social relations in an urban street market RJ Shepherd Economic Development, Integration, and Morality in Asia and the Americas …, 2009 | 5 | 2009 |
